Ausbord

English Rose

- – David Charles Henshaw Austin

Bright, clear mid-pink shade with a slightly warm tone. - english rose - extremely strong, far-scented rose - rich, old-rose-scented

– Award-winning English Rose classic shrub
– Extremely strong, far-reaching old rose fragrance
– Very double, XL rosette blooms in vivid pink
– Reliable repeat flowering with abundant second flush
– Hardy to RHS H7, suitable for cold climates
– Special feature: Voted World’s Favourite Rose in 2025, a true modern classic.

Exclusive finished product

pharmaROSA® NEONATAL rooted rose cutting

28,34 £

Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.

5 (8297)

Ausbord – English shrub rose propagation material for premium pink production

Premium own-root Ausbord propagation offers professional growers a stable foundation for building exclusive pink English rose lines, with predictable performance into larger 5–7 L containers and beyond. As a pharmaROSA® NEONATAL tray-rooted cutting, it enters your system at a uniform 3–6‑month stage, ready for bush-training to 3–5 framework canes and onward production for high-value, romantic shrub product routes. The very double, XL rosette flowers, rich old-rose fragrance and strong colour retention underpin an exclusive-finish positioning for retail and reseller partners focused on flower quality and form. Own-root regeneration supports long-term crop value with low replacement and homogeneous stands, performing reliably from Scotland to southern England in cold and wind-exposed sites, where winter-hardy plantings are critical. Development is naturally phased—roots in year one, structural shoots in year two, and full ornamental impact by year three—supporting planned scheduling across nursery networks and public-realm supply chains. With dense foliage, upright habit and medium maintenance needs, Ausbord integrates smoothly into premium shrub rose ranges, providing sustainable, collection-grade capacity for thematic and show gardens.

Usage options

Target area	Reasoning
Premium 5–7 L container shrub for retail/reseller benches	The XL, very double rosette flowers with rich old-rose fragrance create a convincing premium container offer in the 5–7 L range, aligned with the recommended product path. Own-root tray material allows bush-training to 3–5 canes for a well-framed shrub that presents strongly at point of sale and fits an exclusive finished-product positioning. Medium maintenance requirements and moderate disease profile remain manageable within UK nursery regimes focused on premium shrub turnover. This supports high-value pink English rose ranges for retail-reseller
Feature shrubs for thematic and collection rose gardens	Ausbord’s combination of historic-style flower form, Awards of Garden Merit-level recognition and romantic English Rose identity suits thematic and collection plantings in dedicated rose gardens. Own-root propagation supports long-term planting sustainability, with regeneration after pruning and stable stand identity over years of display in show or public-realm gardens. Cold-hardy to around -26 °C with H7 rating, it suits sites where reliable winter survival and repeat flowering are required to uphold an exclusive image. This is well aligned to curated ranges for public-collection
Hedge and structural lines in high-end projects	The upright, 100–150 cm habit and 80–130 cm spread allow structured hedge or repeated specimen lines in premium projects. Own-root stock supports uniformity and easier renewal after hard pruning, important in institutional and estate maintenance where stable outlines and low replacement are valued. Tray-rooted NEONATAL starts integrate efficiently into nursery beds, then on to 5–7 L premium shrub routes, answering specifications where romantic pink hedging with strong fragrance is requested. Well suited to long-term planting schemes for landscape-specifier
Cut-flower oriented shrub production in mixed programmes	The solitary, XL, very double blooms with extremely strong fragrance lend themselves to short-stem cut use from shrub blocks. Bush-trained plants with 3–5 strong canes provide an accessible cutting structure once established in 5–7 L pots or field beds. Own-root durability reduces plant loss from repeated cutting, supporting predictable yield across seasons in mixed garden-rose and cut-supplement programmes. This matches premium, fragrance-led pink stems required in differentiated assortments for florist-supply
Specialist English Rose range for private-label concepts	With clear English Rose identity, romantic commercial grouping and high-profile awards, Ausbord is a strong anchor cultivar for private-label English or romantic rose lines. Own-root propagation ensures brand consistency over time, as clonal identity and growth character remain stable despite re-cropping. NEONATAL tray-based logistics simplify intake and scheduling into premium container programmes, giving nurseries flexibility in aligning flush timing with label campaigns and launches. Ideal for curated concept ranges for brand-partner
Cold-reliable stock for northern and exposed UK sites	The combination of RHS H7, USDA 5b and Swedish Zone 4 ratings indicates robust winter hardiness for northern England and Scottish production and planting. Own-root stands tolerate dieback with better regeneration, safeguarding hedge lines and feature shrubs in wind-exposed or colder locations and reducing replacement costs. In premium 5–7 L routes, this underpins confidence when supplying retailers and specifiers serving more challenging regions, where reliable winter-hardiness in exposed landscapes is a procurement priority for regional-chains
Colour- and fragrance-led signature selections	Ausbord’s bright, clear mid-pink with good colour retention and extremely strong, far-scented old-rose fragrance supports signature selections built around sensory appeal. As a NEONATAL own-root start, it can be batch-scheduled so that plants reach full ornamental impact by year three, aligning flowering peaks with key UK retail dates. Premium container presentation and exclusive finished-product positioning allow growers to justify elevated price points where sensory quality is central to the offer. Well suited to curated highlights for premium-garden-centres
Collection maintenance and mother-plant blocks	Own-root Ausbord is well suited to cultivar maintenance blocks and long-lived mother stands, supporting ongoing cutting production or conservation of key English Rose genetics. Dense foliage and moderate disease profile are manageable in professional systems, while limited hip set helps keep plants focused on vegetative performance. NEONATAL tray material is easy to integrate into propagation beds, then manage as medium-maintenance shrubs forming the base for future exclusive, flower-quality-driven product runs. A practical option for propagation-focused nursery-networks

Finished-product ideas

Premium 5–7 L English Rose shrub – Own-root, bush-trained Ausbord in 5–7 L containers, positioned as an exclusive pink English Rose with intense fragrance and romantic flower form – target: premium retail/reseller benches.
Fragrance highlight feature shrub – Selected, well-framed shrubs from NEONATAL stock grown on for maximum bloom and scent impact, marketed as signature fragrance pieces for beds and specimen use – target: garden centres and independents.
Romantic hedge line concept – Series of own-root Ausbord shrubs trained for upright, dense hedging, supplied in matched 5–7 L units for continuous pink, scented boundaries – target: landscape-oriented retailers and project suppliers.
Collection-grade English Rose selection – Ausbord grouped with other English Roses as a curated collection, leveraging its awards and strong colour/fragrance profile for thematic and show garden ranges – target: specialist nurseries and public-realm contracts.
Mother-plant and propagation block units – Robust own-root shrubs established in beds or large 40–50 L containers as stable mother plants for long-term cutting supply and genetic maintenance – target: propagation nurseries and integrator systems.

Technical cultivar profile

Parameter	Data
Name and registration	Ausbord, marketed as Gertrude Jekyll within the English Rose Collection; shrub / exhibition shrub; romantic rose commercial group, with authenticity verified and premium bronze quality rating recorded.
Origin and breeding	Bred by David C. H. Austin in the United Kingdom from ‘Wife of Bath’ × ‘Comte de Chambord’; introduced and registered in 1986, later protected in the US as PP7220, with distribution via David Austin Roses.
Awards and recognition	Holds RHS Award of Garden Merit (1994), RNRS James Mason Award (2002), RHS Nation’s Favourite Rose vote (2012), and World Federation of Rose Societies World’s Favourite Rose distinction (2025).
Growth and structural characteristics	Upright shrub reaching approximately 100–150 cm in height and 80–130 cm spread, densely thorned with dark green, slightly glossy foliage, forming a substantial, leafy framework when bush-trained on 3–5 main canes.
Flower morphology	Very double, XL rosette blooms borne mainly singly, with more than 40 petals per flower and good remontancy, producing abundant second flushes; self-cleaning is weak so deadheading is advisable to maintain appearance.
Colour data and phenology	Bright mid-pink colour (ARS mp, RHS 57B–57C) with good retention; buds deep pink, opening to vivid rosettes that lighten slightly in sun and cool weather to softer pink with delicate whitening around the petal edges.
Fragrance and aroma	Extremely strong, far-scented old-rose fragrance, providing a classic English rose scent profile; very double flowers conceal stamens and therefore have limited pollinator access, making it primarily ornamental in function.
Hip characteristics	Rosehip production is generally low because of very double blooms; where formed, hips are small, spherical, orange-red, around 8–14 mm across, with limited ornamental impact and little influence on garden performance.
Resistance and winter hardiness	Moderate overall disease resistance with black spot resistance and moderate susceptibility to mildew and rust; hardy to about -26 to -23 °C (RHS H7, USDA 5b, Swedish Zone 4), with moderate heat tolerance needing irrigation in drought.
Horticultural recommendations	Best suited to premium container, flower bed, specimen, hedge and cut use, with medium maintenance and occasional pest control; own-root NEONATAL starts support professional-scale production and long-term structural plantings.

Ausbord combines award-backed pink flower quality, extremely strong fragrance and durable own-root performance to support predictable, long-lived premium shrub production; please contact us to align on scheduling, formats and capacity needs.

Detailed product attributes

Product Identification Data

Product Name: AUSBORD – pink English rose - Austin

Product Type: pharmaROSA® NEONATAL - rooted rose cutting

Product Quality: -

Cultivar Authenticity: Verified:07.03.2025

Cultivar Quality Rating: premium bronze

Item Number: [758] 20-428 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name was given in honour of Gertrude Jekyll, a British garden and landscape architect and writer.

Cultivar Synonym: Gertrude Jekyll®; Von Doussa Children

Registered Cultivar Name: AUSbord

Original Trade Name: Gertrude Jekyll

Former Name: -

Current Trade Name: Ausbord English Rose AUSbord

American Rose Society Approved Exhibition Name: Gertrude Jekyll

Rose Group: English Rose Collection, Shrub

Commercial Type: english rose

Commercial Group: Romantic rose

Exhibition Category: shrub rose / shrub - exhibition category

Collection: English Rose

Origin and Breeding

Initial Distributor: David Austin Roses Ltd. (United Kingdom)

Introduction Year: 1986

Registration Year: 1986 (UK); 1990 (US PP7220)

Breeder: David Charles Henshaw Austin

Breeding Company / Institution: David Austin Roses Ltd (Albrighton, United Kingdom)

Breeding Year: United Kingdom, 1986

Parentage: ‘Wife of Bath’ × ‘Comte de Chambord’

Awards and Honours

Global and Lifetime Awards: World's Favourite Rose (2025)

Horticultural Ratings and Recommendations: RHS Award of Garden Merit (1994)

Competition and Show Awards: Royal Horticultural Society – Award of Garden Merit (1994); Royal National Rose Society – James Mason Award (2002); RHS People’s Vote – The Nation’s Favourite Rose (2012); World Federation of Rose Societies – World’s Favourite Rose (2025)

Collectors' Recommendations: -

Growth and Structural Characteristics

Height: 3.3-4.9ft (100-150 cm)

Spread: 2.6-4.3ft (80-130 cm)

Growth Habit: upright

Foliage: The variety has dense foliage; the leaves are slightly glossy and dark green in colour.

Prickliness: densely thorned

Self-Cleaning Description: Spent blooms often remain on the plant and require subsequent deadheading.

Self-Cleaning Intensity: self-cleaning: weak

Flower Morphology

Petal Count: 40+

Flower Fullness: very double-flowered

Flower Shape: rosette

Flower Size: XL (3,5 in -)

Inflorescence Type: solitary

Colour Code: ARS code: mp RHS code: 57B (outer), 57C (inner)

Repeat Flowering: Remonts well; the second flush is also abundant.

Colour Data and Phenology

Colour: pink

Flower Colour Description: Bright, clear mid-pink shade with a slightly warm tone.

Closed Bud: Deep, saturated pink surface with a delicate satin sheen.

Newly Opened Flower: Bright mid-pink centre, with a slightly darker pink rim on the edges of the outer petals.

Full Bloom: Uniform vivid pink rosette with ruffled petals slightly deeper in shade at the centre.

Before Fading: Pale, soft pink with tones at the petal edges subtly whitening.

Colour Fading Description: In strong sunlight it lightens slightly; in cooler weather it remains more vivid, fading to a soft pink towards the end of opening, with delicate whitening at the petal edges.

Colour Retention Level: good

Fragrance and Aroma

Fragrance Strength: extremely strong, far-scented rose

Fragrance Character: rich, old-rose-scented

Pollinator Attraction: With a very double flower form that conceals the stamens and limits their accessibility, it is of low attractiveness to pollinators.

Pollinator-Friendly Rating: Its very double flowers conceal the stamens, making it primarily an ornamental variety.

Soap and Cosmetic Use: -

Hip Characteristics

Maximum Hip Diameter: 8-14 mm

Hip Shape: spherical

Hip Colour: orange-red

Hip Comment: Rosehip formation is expected to be limited due to the double flowers; occasionally spherical, orange‑red rosehips 8–14 mm in diameter are produced.

Resistance and Hardiness

Hardiness (°C): -26–-23 °C

RHS Hardiness Rating: H7

Swedish Hardiness Zone: Zon 4

USDA Hardiness Zone: 5b

Heat and Drought Tolerance Description: Thrives in warm conditions; requires regular watering during dry periods.

Heat and Drought Tolerance Level: moderate

Disease Resistance: moderate

powdery mildew – moderate
black spot – resistant
rust – moderate

Horticultural Recommendations

Recommended product path: Premium container

Recommended target pot: 5–7 L

Release form: Bush-trained, with 3–5 strong framework canes

Recommended use: Maintenance requirement medium; occasionally requires pest control.

Primary Uses: flower bed, specimen plant, cut flower, hedge

Comments

Positioning: Exclusive finished product

Target customer/channel: Retail / reseller

Main value proposition: Flower quality, form

Bright, clear mid-pink shade with a slightly warm tone. - english rose - extremely strong, far-scented rose - rich, old-rose-scented

The rose webshop. - pink - extremely strong, far-scented rose - Ausbord - english rose - (3.3-4.9ft (100-150 cm))

Inflorescence: solitary Height: 3.3-4.9ft (100-150 cm) Flower shape: rosette Winter hardiness: - pink - David Austin Roses Ltd. (United Kingdom) english rose - Flower size: XL (3,5 in -) Flower size: XL (3,5 in -) - Height: 3.3-4.9ft (100-150 cm) Height: 3.3-4.9ft (100-150 cm) - Flower fullness: very double-flowered Ausbord - Roses in the garden | pharmaROSA® Neonatal - premium bronze David Charles Henshaw Austin

We showcase the external appearance of the roses available for online purchase from our webshop.

Which product type is right for you?

Family garden rose with minimal care

Premium garden rose – instant impact, a representative garden

Rose for projects – hedge and row planting, fast execution

Rose for public spaces – large areas, sustainable operation

Information

In what condition do we dispatch the roses from our online shop?

Ask yourself the question: What final product do I want to create from it?

Wholesale of cuttings

PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.

PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)