DELéri – Scented Memories of Love – pharmaROSA® NEONATAL own‑root climbing rose propagation material
This cultivar offers a compelling combination of strong remontant flowering, refined fragrance credentials and reliable climbing structure for growers building premium vertical rose assortments. As tray-grown, 3–6‑month‑old own-root material, it supports efficient logistics in nursery systems where scheduling, storage and batch handling must align with large-scale trained climber production. The remontant, candy-pink, rosette blooms with very strong, long-lasting fragrance make it a convincing feature choice for exclusive, space-defining vertical projects and thematic rose collections. Its medium maintenance profile suits trained, staked propagation into the recommended 5–7 L route, where own-root longevity and regeneration underpin predictable capacity for retailer and reseller programmes. Winter hardiness down to H7 and proven performance in colder zones mean dependable cropping and reduced replacement risk even on exposed nursery sites, supporting production for public-realm and institutional schemes where vertical accents must remain reliable over time. The development arc from root establishment in year one through structural shoot build-up in year two to full ornamental value by year three fits UK nursery planning for climbers, enabling clear scheduling of trained product. With medium disease resistance, including good tolerance to powdery mildew and black spot, it supports stable, homogeneous stands in propagation beds and finished blocks, helping nurseries and wholesale partners maintain quality for premium scented climber portfolios while remaining commercially sustainable.
Usage options
Finished-product ideas
- 5–7 L Fragrance Award Climber – Trained, staked 3–5 cane climber in 5–7 L pots emphasising its award-winning very strong fragrance and remontant bloom cycle – target audience/channel: fragrance-led retail / reseller premium ranges.
- Vertical Scented Pergola Line – Pre-trained own-root climbers with dense foliage and 2.4–4 m potential height positioned as exclusive, space-defining vertical features for pergolas and arbours – target audience/channel: garden designers and landscape-oriented retailers.
- Thematic Rose Collection Anchor – Curated SKU within “Scented Memories of Love” or similar thematic lines, using its documented parentage and strong scent for collection credibility – target audience/channel: specialist nurseries and show-garden programmes.
- Cold-Hardy Heritage Climber – Promoted on H7 hardiness and own-root longevity, suited to UK-wide distribution while maintaining candy-pink, rosette blooms – target audience/channel: nationwide wholesale networks and public-realm suppliers.
- Private-Label Scented Signature – Own-root propagation base feeding a branded, trained climber product path with predictable, medium-maintenance production parameters – target audience/channel: retailers seeking exclusive vertical rose SKUs under private labels.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Climbing rose cultivar DELéri, marketed as Deléri Scented Memories of Love DELéri, with American Rose Society exhibition name Nahema and verified authenticity under pharmaROSA NEONATAL product identification. |
| Origin and breeding |
Bred by Georges Delbard in France (1991) from cross ‘Grand Siècle’ × ‘Heritage’, introduced by Georges Delbard SA in 2006, representing a modern large-flowered climbing rose lineage with strong fragrance focus. |
| Awards and recognition |
Documented fragrance performance with multiple international medals, including Monza Perfume Award 1997, New Orleans Fragrance Award 2003, and Gifu Japan Silver Medal plus Most Fragrant Rose 2006, among a total of eight medals. |
| Growth and structural characteristics |
Climbing growth habit to approximately 2.4–4 m height and 1.4–2.4 m spread, with dense, slightly glossy dark green foliage and sparse prickles, suitable for training on supports as vertical architectural planting. |
| Flower morphology |
Large, double rosette blooms with 26–39 petals, solitary on stems, repeat flowering with a plentiful second flush, providing sizeable, exhibition-type flowers well suited to cut use and vertical display applications. |
| Colour data and phenology |
Overall pink tonality with delicate pastel base and warmer petal bases; deeper buds open to candy-pink blooms with lighter rims, later lightening toward a silvery-edged pink before fading, with good colour retention in full flower. |
| Fragrance and aroma |
Very strong, intense and long-lasting classic rose fragrance, recognised through multiple perfume and fragrance awards; double flowers offer primarily ornamental value with limited pollinator attraction due to reduced stamen access. |
| Hip characteristics |
Occasional ellipsoid hips, around 8–12 mm in diameter, coloured orange-red (RHS 40A), providing modest autumn interest when formed but not a dominant ornamental or propagation feature under typical production conditions. |
| Resistance and winter hardiness |
Medium overall disease resistance, resistant to powdery mildew and black spot with medium rust susceptibility; hardy to approximately -21 – -18 °C (H7, Swedish Zone 3, USDA 6b), supporting use in colder temperate regions. |
| Horticultural recommendations |
Recommended as a trained climbing finished product from staked, pre-trained 3–5 cane material, with 5–7 L target pot size, medium maintenance needs and suitability for pergolas, arbours and other vertical structural applications. |
DELéri offers award-winning fragrance, remontant large pink rosette blooms and cold-tolerant climbing structure on a predictable, regenerative own-root base; we would be pleased to discuss scheduling, volumes and integration into your vertical rose programme.