Bedding rose

21-418-1
21-418-2

Havobog

Bedding rose

HAVobog – Theodor F. Verschuren

Pure, medium-intensity lemon-yellow shade. A slight golden base tone is visible on the outer surface of the petals. - floribunda bedding rose - medium-strength, clearly noticeable scented rose - softly sweet scented

– Richly double, cup-shaped lemon-yellow blooms.
– Abundant repeat flowering for long display.
– Compact, upright habit for beds and borders.
– Medium-strength, softly sweet fragrance.
– Almost thornless shoots for easier handling.
Special feature: Tolerates heat well while keeping fresh flower colour.
Standard finished product
Havobog
pharmaROSA® NEONATAL rooted rose cutting
29,63 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
4.5 (6650)
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Havobog – floribunda bedding rose propagation material

Floribunda bedding specialist HAVobog offers compact, upright growth with clusters of very double, lemon-yellow blooms suited to bedding and edging schemes where uniform colour is critical; as tray-rooted pharmaROSA® NEONATAL material it supports container-based nursery systems using 2–3 L pots as the standard route and can be grown on further into 40–50 litre units for feature blocks in thematic rose gardens, while its own-root form underpins long-term stability, predictable regeneration and low replacement over repeated cutting and cropping cycles; in UK nursery conditions this cultivar performs reliably in warmer, drier regions with good heat tolerance and manageable watering needs, well aligned to professional bed rose ranges that demand consistent colour, compact habit and a clearly defined positioning for retail and reseller partners.


Usage options

Target area Reasoning
High-turnover 2–3 L bedding and edging lines The compact, upright structure and 50–75 cm height make HAVobog efficient to finish in the recommended 2–3 L standard container, producing uniform bedding and edging units. As a bush-trained, compact plant it lines out densely on benches, optimising space and labour. Own-root NEONATAL starting material supports predictable scheduling into a standard finished product offer for retail and reseller ranges demanding reliable garden performance. This suits nursery bedding programmes
Colour-coordinated yellow bed rose blocks The pure lemon-yellow flower colour with medium retention and even fading to creamy tones delivers consistent visual impact in bed plantings. Remontant, cluster-flowered performance with abundant second flush suits continuous flower bed coverage from a standard container route. Own-root production gives stable stands and reduces long-term replacement in thematic rose gardens where cultivar identity and colour continuity are critical. Ideal for project-led wholesalers
Compact low hedge and edging production The 55–85 cm spread and moderately dense, glossy light mid-green foliage allow HAVobog to be used as a low hedge or edging line with clear, repeatable structure. Bush-trained habit from NEONATAL rooted cuttings integrates smoothly into 2–3 L hedge modules for retailer ranges. Own-root longevity supports multi-year performance in public-realm edging and collection borders, aligning with professional ranges positioned as reliable garden performers. Best suited to landscape contract growers
Heat-exposed container displays Good heat and drought tolerance means the cultivar handles exposed, warmer nursery and end-use sites, provided regular watering is maintained, which supports dependable flowering in retail patio and terrace concepts. Growing on from NEONATAL cuttings through standard containers into occasional 40–50 litre feature pots allows flexible routing without re-budding or re-grafting. This resilience underpins stable availability for standard finished product lines promoted as robust in summer conditions. Focused on garden-centre suppliers
Own-root maintenance blocks for cultivar collections The own-root NEONATAL form provides renewable growth, long lifespan and predictable regrowth, useful for maintaining cultivar-true stock beds in thematic rose gardens and collection plantings. Professional growers can plan a development arc where root systems establish in year one, canopy structure consolidates in year two and full ornamental value is expressed from year three, supporting long-term stock integrity. This underlies collection offers marketed on reliable garden performance. Relevant for collection nurseries
Almost thornless handling lines Almost thornless shoots simplify production tasks such as spacing, pruning, plant protection and picking cut stems, reducing staff abrasion and handling risk in high-volume benches. From NEONATAL trays through the standard container path, this ease of handling supports efficient logistics and quality control. The trait is valuable where frequent interventions are needed due to higher maintenance and disease management, yet buyers still expect reliable finished products. Attractive to integrated growers
Cut-flower side line from bedding crops The large, very double, cup-shaped, medium-strength scented blooms can be cut as short-stemmed flowers from standard container crops, adding value without a dedicated cut-rose block. Cluster-flowered remontant behaviour ensures a steady supply of usable stems alongside bedding production. Own-root stability maintains stem quality over successive years, supporting specialist or boutique cut-flower add-ons to a mainstream bed rose range positioned as dependable performers. Suitable for mixed-production nurseries
Thematic rose gardens with managed protection Where regular plant protection is accepted, HAVobog’s ornamental package—dense clusters of very double yellow flowers, compact habit and medium fragrance—fits curated rose collections and display beds. NEONATAL own-root material allows homogeneous stands and predictable capacity planning for these high-visibility sites, especially in warmer, drier UK areas where its heat tolerance supports consistent presentation across the season. This aligns with curated ranges for public projects seeking reliable garden performance. Ideal for public-realm suppliers

Finished-product ideas

  • 2–3 L yellow bedding line – compact, bush-trained HAVobog in 2–3 L standard containers, exploiting its upright habit and cluster-flowering yellow blooms for uniform bedding and edging offers – retail and reseller bedding programmes
  • Low hedge module packs – series of evenly grown plants from NEONATAL stock, trimmed for 50–60 cm low hedges and edging, using own-root stability for long-term structure – landscapers and public-realm framework contracts
  • Heat-tolerant patio feature pots – selected plants stepped up from standard containers into 40–50 litre display pots, leveraging good heat tolerance and continuous flowering – independent garden centres and specification-led retailers
  • Thematic collection stock blocks – own-root maintenance stands of HAVobog for cultivar-true propagation and replacement, using predictable growth and long lifespan to underpin show and thematic gardens – specialist collection gardens and nurseries
  • Dual-purpose bedding and cut line – bedding crops scheduled so selected stems can be cut at peak bloom, combining very double, scented flowers with compact plants in standard containers – mixed ornamental and cut-flower producers

Technical cultivar profile
Parameter Data
Name and registration Floribunda shrub bedding rose HAVobog, commercial bed rose type; current trade name Havobog Bedding rose HAVobog, ARS exhibition name Golden Border; cultivar authenticity verified 24.06.2025.
Origin and breeding Bred by Theodor F. Verschuren, Netherlands, 1988; introduced 1993 by Meilland International and Kwekerij H.A. Verschuren & Zonen, parentage unknown; positioned as a commercial bedding and edging floribunda.
Awards and recognition Not provided; no competition, collector or lifetime awards are listed in the available data for this cultivar.
Growth and structural characteristics Compact, upright habit reaching 50–75 cm high and 55–85 cm spread; moderately dense, glossy light mid-green foliage; almost thornless shoots; moderate self-cleaning so some deadheading remains necessary in production.
Flower morphology Large, very double, cup-shaped blooms with over 40 petals; cluster-flowered inflorescences; remontant with a notably abundant second flowering, suitable for repeat ornamental display and multiple cutting windows.
Colour data and phenology Pure lemon-yellow blooms, ARS MY, RHS 11B outer, 11C inner; buds deep golden-yellow; colour lightens in sun to creamy yellow with butter-yellow petal edges and paler centres, giving a soft, warm yellow effect over time.
Fragrance and aroma Medium-strength, softly sweet fragrance that is clearly noticeable at close range; heavily double flowers limit stamen access so the cultivar is primarily ornamental rather than pollinator-supportive in professional plantings.
Hip characteristics Low hip production due to very double flowers; occasionally forms small spherical orange-red hips around 6–10 mm diameter, without significant ornamental or production value in standard bedding uses.
Resistance and winter hardiness Hardy to approximately -23 to -21 °C, RHS H7, Swedish zone 3, USDA 6a; susceptible to powdery mildew and black spot, moderately susceptible to rust, so regular plant protection is required in professional production.
Horticultural recommendations Recommended for flower beds, edging, low hedges, containers and some cut use; maintenance requirement high with planned plant protection; supplied as bush-trained, compact own-root material for standard container production routes.

HAVobog offers compact, upright bedding performance, abundant cluster-flowering yellow blooms and almost thornless, own-root longevity for predictable, regenerative stands; we invite you to discuss volumes, timing and integration into your production plans.

Detailed product attributes

Product Identification Data

Product Name: HAVOBOG – yellow bedding floribunda rose - Verschuren
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:24.06.2025
Cultivar Quality Rating: premium silver
Item Number: [1411] 21-418 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name "Comtesse du Barry" refers to Jeanne Bécu, a French countess.
Cultivar Synonym: Comtesse du Barry®; Golden Border
Original Trade Name: Golden Border
Current Trade Name: Havobog Bedding rose HAVobog
Rose Group: Floribunda, Shrub
Commercial Type: floribunda bedding rose
Commercial Group: Bed rose
Exhibition Category: bedding and edging rose
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Meilland International (France); Kwekerij H.A. Verschuren & Zonen (Netherlands)
Breeder: Theodor F. Verschuren
Breeding Company / Institution: Kwekerij H.A. Verschuren & Zonen (Haps, Netherlands)
Breeding Year: Netherlands, 1988
Parentage: unknown

Growth and Structural Characteristics

Height: 1.6-2.5ft (50-75 cm)
Spread: 1.8-2.8ft (55-85 cm)
Growth Habit: upright
Foliage: The variety's foliage is moderately dense. The leaves have a glossy surface and a light mid-green shade.
Prickliness: almost thornless
Self-Cleaning Description: Some spent blooms remain on the plant and require cleaning afterwards.
Self-Cleaning Intensity: Self-cleaning: moderate.

Flower Morphology

Flower Fullness: very double-flowered
Flower Shape: cup-shaped
Flower Size: L (2,75-3,95 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: MY RHS code: 11B (outer), 11C (inner)
Repeat Flowering: Remontant; its second flowering is abundant.

Colour Data and Phenology

Colour: yellow
Flower Colour Description: Pure, medium-intensity lemon-yellow shade. A slight golden base tone is visible on the outer surface of the petals.
Closed Bud: Deep golden-yellow with slightly darker bands towards the tip.
Newly Opened Flower: Vivid lemon-yellow on the outside, paler inside with a fresh yellow tone.
Full Bloom: Uniform lemon yellow, becoming creamy and paler in the centre.
Before Fading: Delicately fades to creamy yellow, with a butter-yellow edge on the outer petals.
Colour Fading Description: In strong sunlight it lightens from lemon yellow to creamy yellow.

Fragrance and Aroma

Fragrance Strength: medium-strength, clearly noticeable scented rose
Fragrance Character: softly sweet scented
Pollinator Attraction: Its highly double, cup-shaped blooms attract pollinators poorly, as the double flower form and reduced accessibility of the stamens limit access to nectar and pollen.
Pollinator-Friendly Rating: The heavily double flowers hide the stamens; primarily an ornamental variety.

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: Rose hip production is expected to be low due to the double flowers; occasionally it produces spherical, orange‑red hips 6–10 mm in diameter.

Resistance and Hardiness

Hardiness (°C): -23–-21 °C
Heat and Drought Tolerance Description: Tolerates heat well; requires regular watering during prolonged dry periods.
Disease Resistance: susceptible
  • powdery mildew – very susceptible
  • black spot – very susceptible
  • rust – moderately susceptible

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement high; low disease resistance, regular plant protection required.
Primary Uses: flower bed, edging, container, cut flower, low hedge

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
HAVOBOG – yellow bedding floribunda rose - Verschuren
Pure, medium-intensity lemon-yellow shade. A slight golden base tone is visible on the outer surface of the petals. - floribunda bedding rose - medium-strength, clearly noticeable scented rose - softly sweet scented
Rose Shopping Online - yellow - medium-strength, clearly noticeable scented rose - Havobog - floribunda bedding rose - (1.6-2.5ft (50-75 cm))
Inflorescence: cluster-flowered Height: 1.6-2.5ft (50-75 cm) Flower shape: cup-shaped Winter hardiness: 6b yellow - Meilland International (France); Kwekerij H.A. Verschuren & Zonen (Netherlands) floribunda bedding rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 1.6-2.5ft (50-75 cm) Height: 1.6-2.5ft (50-75 cm) - Flower fullness: very double-flowered Havobog - Roses in the garden | pharmaROSA® Neonatal - premium silver Theodor F. Verschuren

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Which product type is right for you?

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For professional partners only
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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.