Historical Rose

20-545-1
20-545-2

Madame Knorr

Heritage rose

- – Philippe -Victor Verdier

Fresh, uniform mid-pink shade that gently fades towards the petal edges. - historic, portland rose - strong, well-scented rose - full, classic rose aroma

– Strong, classic rose fragrance.
– Compact, bushy shrub for smaller spaces.
– Resistant to mildew, black spot and rust.
– Long season of repeat flowering.
– Awarded the RHS Award of Garden Merit.
– Special feature: Rare historic Portland rose from 1855, ideal for collectors and heritage gardens.
Selection / specialty
Madame Knorr
pharmaROSA® NEONATAL rooted rose cutting
27,66 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
3.5 (5294)
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Madame Knorr – historic Portland shrub rose for professional own‑root propagation

heritage own-root production of Madame Knorr supports premium container lines and collection-led ranges where a compact, bushy habit, strong fragrance, certified authenticity and RHS-recognised merit are valued for long-term stock building in nursery networks that also contend with reliably cold, winter-exposed British sites.


Usage options

Target area Reasoning
Premium 5–7 L container shrub for historic rose ranges Compact 90–150 cm, bushy growth and dense grey‑green foliage suit a controlled, premium 5–7 L container route, sold as a bush-trained shrub with discreet support. Own-root material allows predictable structuring of historic ranges and stable scheduling of specialty releases aimed at heritage-focused nursery buyers
Specialty fragrant feature plant for thematic rose gardens Very full, large, cup-shaped flowers with a strong, classic rose aroma make this Portland ideal where fragrance is a defining selection criterion. As a bush-trained specimen for flower beds or focal points, own-root propagation supports long-lived, low-replacement plantings aligned with premium, selection/specialty positioning for thematic collections
Historic rose beds in parks and public-realm projects RHS Award of Garden Merit (1993) provides confidence for park and institutional schemes seeking verified historic cultivars with reliable garden performance. H7 hardiness and Zone 3 rating suit colder UK sites, while low maintenance needs align with public-realm service models for municipal specifiers
Cut-flower orientated heritage shrub for niche retail Large, very full, solitary blooms on a moderately thorny, bushy shrub enable short-stem heritage cut production alongside ornamental sales. Remontant flowering, albeit with lighter second flush, supports an extended retail story from a 5–7 L premium container path targeted at fragrance-driven florist outlets
Collector-grade historic rose for specialist retailers As a historical Portland with rarity value and a compact character, Madame Knorr fits selection/specialty ranges for collectors. Verified authenticity and unregistered-but-documented heritage simplify catalogue positioning in curated assortments built from own-root propagation for specialist retailers
Low-intervention shrub for resource-efficient production blocks Rated resistant to powdery mildew, black spot and rust, and generally requiring little intervention, this cultivar supports low-input nursery blocks. Own-root stands with renewable growth reduce replacement risk and help maintain homogeneous batches for planned volume supply to integrator programmes
Cold-climate stock plantings for long-term own-root multiplication H7 hardiness, USDA 6b and Swedish Zone 3 allow reliable overwintering of stock beds in colder UK production zones, supporting long-term maintenance plantings. Year one focuses on root establishment, year two on structural shoots, and year three on full ornamental value for propagation managers
Thematic historic collections for show and demonstration gardens As a historic Portland from Verdier (1855) with consistent mid-pink colouring that softens attractively, Madame Knorr anchors 19th‑century themed beds and collection plantings. Own-root form supports durable, clearly identified stands for curated ranges showcased to show-garden curators

Finished-product ideas

  • Premium 5–7 L heritage shrub – bush-trained own-root plants in 5–7 L containers, presenting compact height, dense foliage and strong fragrance as a selection/specialty item – heritage-led nursery and garden-centre ranges
  • Fragrant feature container – individually labelled heritage shrubs with RHS Award of Garden Merit highlighted, positioned as low-maintenance, highly scented feature plants – thematic rose and collector-focused outlets
  • Historic park rose line – batch-consistent own-root shrubs supplied for park beds and institutional schemes, leveraging disease resistance and cold hardiness – public-realm contractors and local-authority frameworks
  • Collector’s heritage series – branded historic assortment built around authentic Portland and Hybrid Perpetual forms, with Madame Knorr as a mid-pink, compact anchor – mail-order and specialist historic rose catalogues
  • Cut-and-garden dual-purpose shrub – premium containers promoted for both garden use and short-stem, strongly scented cutting, utilising remontant flowering and solitary blooms – independent retailers serving enthusiast customers

Technical cultivar profile
Name and registration Historic Portland rose from the Heritage rose collection, traded as Madame Knorr with ARS exhibition name matching; unregistered cultivar, authenticity verified 14.09.2025 for professional propagation use.
Origin and breeding Bred by Philippe‑Victor Verdier, Verdier nursery, Paris, France, introduced 1855 as a Portland / Hybrid Perpetual historic rose; parentage unknown, positioned within historical rose commercial group.
Awards and recognition Holds the RHS Award of Garden Merit (1993), indicating reliable performance and garden worthiness under UK conditions, supporting its use in professional, collection and public-realm planting schemes.
Growth and structural characteristics Bushy shrub reaching 90–150 cm high with 70–120 cm spread, dense grey‑green, matt foliage and moderate prickliness; supports bush training with discreet support for structured bed and container production.
Flower morphology Large (2.75–3.95 in), very full, solitary, cup-shaped blooms with 40+ petals; remontant flowering pattern with a lighter second flush, suitable for combined ornamental and small-scale cut-flower use.
Colour data and phenology Fresh mid-pink blooms (RHS 65C outer, 65D inner) opening from deep pink buds, then gently fading to soft pastel pink with pearlescent centre; moderate colour retention with attractive staged colour transitions.
Fragrance and aroma Strong, classic rose scent with full, traditional character, delivered from very double flowers whose dense petal structure enhances ornamental value but limits access for pollinators in production settings.
Hip characteristics Occasional spherical orange-red hips, 9–15 mm diameter, formed sporadically; primarily of visual interest, with limited relevance to ornamental performance or production scheduling in nursery practice.
Resistance and winter hardiness Rated resistant to powdery mildew, black spot and rust; hardy to approximately −21 to −18 °C, RHS H7, Swedish Zone 3, USDA 6b, supporting robust overwintering in exposed UK nursery and project sites.
Horticultural recommendations Recommended for flower beds, specimen use, cut flower and park planting; low maintenance with generally little intervention needed, suited to premium container, specialty positioning and bush-trained presentation.

Madame Knorr offers compact bushy structure, strong classic fragrance and proven hardiness on a predictable, regenerative own-root base, making it a reliable historic option for which we would be pleased to align capacity and scheduling.

Detailed product attributes

Product Identification Data

Product Name: MADAME KNORR – pink historic Portland rose - Verdier
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:14.09.2025
Cultivar Quality Rating: premium bronze
Item Number: [247] 20-545 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name "Mrs Knorr" likely refers to Henriette Knorr, a member of the German Knorr food-industry family.
Cultivar Synonym: Madame de Knorr
Original Trade Name: Madame Knorr
Current Trade Name: Madame Knorr Heritage rose Verdier
Rose Group: Portland, Hybrid Perpetual
Commercial Type: historic, portland rose
Commercial Group: Historical rose
Exhibition Category: shrub rose / fragrant heritage variety
Collection: Heritage rose

Origin and Breeding

Registration Year: unregistered variety
Breeder: Philippe -Victor Verdier
Breeding Company / Institution: Verdier nursery (Paris, France)
Breeding Year: France, 1855
Parentage: unknown

Awards and Honours

Horticultural Ratings and Recommendations: RHS Award of Garden Merit (1993)
Competition and Show Awards: RHS Award of Garden Merit (1993)

Growth and Structural Characteristics

Height: 3-4.9ft (90-150 cm)
Spread: 2.3-3.9ft (70-120 cm)
Growth Habit: bushy
Foliage: The variety's foliage is dense. The leaves have a matt surface and a grey‑green hue.
Prickliness: moderately thorny
Self-Cleaning Description: No data available on self-cleaning.
Self-Cleaning Intensity: No data on self-cleaning strength.

Flower Morphology

Flower Fullness: very full-flowered
Flower Shape: cup (cup-shaped)
Flower Size: L (2,75-3,95 in)
Inflorescence Type: solitary
Colour Code: ARS code: MP RHS code: 65C (outer), 65D (inner)
Repeat Flowering: Remontant; the second flowering is less abundant.

Colour Data and Phenology

Colour: pink
Flower Colour Description: Fresh, uniform mid-pink shade that gently fades towards the petal edges.
Closed Bud: The bud is deep pink, with a slight silvery sheen on the outer petals.
Newly Opened Flower: The inner petals are silky and vivid pink, while the outer petals are a slightly paler tone.
Full Bloom: It opens in a cup-shaped bloom in a uniform medium-pink shade.
Before Fading: The petals fade to a soft pastel pink, with a pearlescent sheen at the centre.
Colour Fading Description: As the bloom opens, the bud’s deep pink fades to a uniform mid-pink and then softens to a gentle pastel pink before the flower fades.

Fragrance and Aroma

Fragrance Strength: strong, well-scented rose
Fragrance Character: full, classic rose aroma
Pollinator Attraction: The cultivar attracts few pollinators due to its very double flower form, which limits access to the stamens.
Pollinator-Friendly Rating: Its very double flowers conceal the stamens; primarily an ornamental cultivar.

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: An occasionally formed, spherical, orange-red rose hip, 9–15 mm in diameter.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Performs averagely in heat and requires regular watering during prolonged drought.
Disease Resistance: resistant
  • powdery mildew – resistant
  • black spot – resistant
  • rust – resistant

Horticultural Recommendations

Recommended product path: Premium container, specialty
Release form: Bush-trained + discreet support
Recommended use: Maintenance requirement low; good disease resistance, generally requires little intervention.
Primary Uses: flower bed, specimen plant, cut flower, park

Comments

Positioning: Selection / specialty
Target customer/channel: Retail/collector
Main value proposition: Rarity – more compact character
MADAME KNORR – pink historic Portland rose - Verdier
Fresh, uniform mid-pink shade that gently fades towards the petal edges. - historic, portland rose - strong, well-scented rose - full, classic rose aroma
Online rose order - pink - strong, well-scented rose - Madame Knorr - historic, portland rose - (3-4.9ft (90-150 cm))
Inflorescence: solitary Height: 3-4.9ft (90-150 cm) Flower shape: cup (cup-shaped) Winter hardiness: 6b pink - - historic, portland rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 3-4.9ft (90-150 cm) Height: 3-4.9ft (90-150 cm) - Flower fullness: very full-flowered Madame Knorr - Roses in the garden | pharmaROSA® Neonatal - premium bronze Philippe -Victor Verdier

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Which product type is right for you?

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For professional partners only
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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.