Bedding rose

20-577-1
20-577-2

Ros'Odile™

Les Provençelles®

MASdile – Dominique Massad

Light peachy-yellow base tone with pink outer petals and a pale green eye in the centre. - flowerbed shrub rose - very weak, barely noticeable scented rose - discreet, fruity character

– Bushy, compact shrub for structured plantings.
– Very full cup-shaped blooms in clusters.
– Refined yellow‑pink flowers with peach tones.
– Colour holds well, only gently fading in sun.
– Winter hardy to about −20 °C in the garden.
Special feature: Produces small, decorative red hips in autumn.
Standard finished product
Ros'Odile™
pharmaROSA® NEONATAL rooted rose cutting
28,34 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
3.5 (4998)
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ROS'ODILE™ – yellow-pink flower-bed shrub rose – pharmaROSA® NEONATAL

Compact and bushy by nature, ROS'ODILE™ offers a reliable, medium‑maintenance structure for nursery and wholesale programmes targeting standard 2–3 L shrub production, with tray‑rooted pharmaROSA® NEONATAL cuttings providing a stable, own‑root platform for further propagation and stock building. Its remontant, cluster‑flowered habit ensures repeated display for flower beds, parks and urban projects, aligning well with UK‑style thematic collections and public‑realm schemes where dependable yellow‑pink colour is valued. The combination of H7 cold hardiness and tolerance down to -21 °C supports production for cooler supply regions as well as typical retail garden use, while black spot resistance helps to hold quality through the sales window. Own‑root material underpins long‑term stand stability and predictable renewal in nursery beds and finished stock—roots establishing in year one, framework in year two, and full ornamental performance by year three—supporting homogeneous batches and efficient logistics in a national market that often requires winter and wind‑tolerant lines for Scotland and northern England.


Usage options

Target area Reasoning
Standard 2–3 L container shrub for retail distribution The compact, bushy habit and 100–140 cm height translate into a well-proportioned shrub that fills standard containers quickly without overgrowing benches. Using bush-trained, compact pharmaROSA® NEONATAL own-root cuttings, you can run a straightforward standard-container route, releasing uniform 2–3 L plants as a reliable garden-performance offer for retail and reseller partners, ideal for nursery/wholesale
Colour-focused flower-bed lines for park and urban planting The yellow-pink, peach-apricot to pastel-pink transition gives strong visual impact in beds and park settings, especially in cluster-flowered, very full blooms. With medium maintenance and occasional plant protection, growers can build consistent batches from tray-rooted material and deliver dependable, repeat-flowering colour lines positioned as standard finished product for public-realm and urban green-space schemes, well suited to landscape-contractors
Thematic and collection plantings in rose gardens As a Les Provençelles® shrub with verified authenticity and a distinctive colour blend, this cultivar supports curated ranges where identity and continuity matter. Own-root NEONATAL cuttings allow growers to maintain cultivar-true stock over time via the standard-container path, feeding into thematic rose gardens and show collections built on reliable garden performance, attractive for collection-specialists
Propagation beds for building renewable own-root stock Tray-grown, 3–6‑month own-root cuttings integrate easily into nursery propagation beds, giving a scalable base for further budding-free multiplication. Stable, renewable root systems reduce replacement pressure and support medium-maintenance management, enabling producers to plan multi-year cycles of shrub material for standard retail channels focused on consistent garden performance for propagation-nurseries
Lines for cooler and more exposed UK regions H7 rating and hardiness to around -21 °C broaden the geographic scope, allowing confident production for northern and more exposed sites. Using the standard-container route with bush-trained plants, nurseries can supply retailers and municipal channels needing winter-robust, repeat-flowering shrubs that still fit a mainstream “reliable garden performance” promise and support winter and wind tolerance in northern areas for public-realm-suppliers
Medium-input, quality-focused retail shrub ranges Moderate disease profile with black spot resistance supports quality-focused production with balanced plant protection. Combined with a compact habit and remontant flowering, this enables predictable cycles from NEONATAL cuttings into 2–3 L standard containers, serving retail and reseller assortments where dependable flowering and manageable maintenance are key buying points for garden-centres
Own-label or branded Les Provençelles® concepts The association with Les Provençelles® and breeder Dominique Massad helps differentiate ranges without changing production basics. Growers can route pharmaROSA® NEONATAL material through standard containers, presenting a premium-bronze quality shrub framed as a reliable garden performer for own-label or co-branded lines, adding story value for brand-focused-retailers
Specimen shrubs in larger landscape containers The 100–140 cm, bushy, erect framework scales well into 40–50 L landscape containers as specimen shrubs for parks and urban projects, starting from uniform NEONATAL cuttings. The remontant flowering and medium maintenance support long-season display in specification-led schemes that require stable, reproducible quality and reliable garden performance for specification-buyers

Finished-product ideas

  • 2–3 L retail shrub line – Own-root, bush-trained plants in 2–3 L standard containers, using the compact habit and remontant flowering to offer a reliable garden-performance bed shrub – target: garden-centre and DIY retail chains
  • Les Provençelles® feature block – Curated Les Provençelles® group on benches, grown from NEONATAL cuttings into uniform 2–3 L pots, highlighting colour stability and authentic origin – target: premium independent nurseries and rosarium shops
  • Urban landscape contract pot – 5–7.5 L step-up from standard containers, built from robust own-root stock to provide medium-maintenance, repeat-flowering shrubs for parks and urban green spaces – target: landscape contractors and municipal buyers
  • Large specimen container – 40–50 L landscape tubs grown on from NEONATAL material to full 100–140 cm specimens, using the dense, bushy habit for focal planting – target: public-realm tenders and commercial site landscapers
  • Own-label colour bed mix – Integrated with other shrub cultivars in a private-label mix, using uniform 2–3 L plants and reliable remontant colour to support a “reliable garden performance” promise – target: multiple retailers and integrator programmes

Technical cultivar profile
Parameter Data
Name and registration Registered as MASdile, marketed as Ros'Odile™ Les Provençelles® MASdile; shrub/bed rose exhibition and commercial grouping, authenticity for this line verified 10.04.2025 for professional propagation.
Origin and breeding French shrub bred by Dominique Massad, France 2011, from cross ‘Monique Lestournelle’ × ‘Emilien Guillot’; distributed initially via Pétales de Roses and Les Chemins de la Rose for European markets.
Awards and recognition Not provided
Growth and structural characteristics Bushy, erect, dense shrub reaching about 100–140 cm in height and 70–90 cm spread, moderately thorny, clad with dense, glossy mid‑green foliage (RHS 137A) suited to bed and specimen planting.
Flower morphology Medium-sized, cup-shaped, very full double blooms with 40+ petals, produced in clusters on a remontant habit delivering a generous second flush, providing sustained display in bed and park applications.
Colour data and phenology Yellow-pink blend: ARS yb; RHS 14B outer, 36C inner; warm apricot-yellow buds shift through peachy-yellow with green eye to pastel pink, with very good colour retention and only slight paling in strong sun.
Fragrance and aroma Fragrance is discreet and very weak, with a barely noticeable fruity character; not intended as a scent-focused cultivar, more as a colour and form performer in beds and landscape settings.
Hip characteristics Moderate production of spherical red hips, around 10–14 mm diameter, forming after flowering where not deadheaded; hips offer modest additional seasonal interest without dominating the plant.
Resistance and winter hardiness Rated H7, hardy to approximately -21 to -18 °C, Swedish zone 3, USDA 6b; disease resistance moderate overall with black spot resistance and moderate susceptibility to powdery mildew and rust.
Horticultural recommendations Suited for flower beds, parks, specimen use and urban green spaces; medium maintenance with occasional plant protection; recommended as bush-trained compact plant in standard containers from NEONATAL cuttings.

ROS'ODILE™ offers compact, bushy structure and remontant flower-bed impact on a predictable, long-lived own-root base that supports homogeneous, renewable stands, making capacity and scheduling discussions with your team straightforward and well-founded.

Detailed product attributes

Product Identification Data

Product Name: ROS'ODILE™ – yellow-pink flower-bed shrub rose - Dominique Massad
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:10.04.2025
Cultivar Quality Rating: premium bronze
Item Number: [253] 20-577 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a female given name.
Original Trade Name: RosOdile®
Current Trade Name: Ros'Odile™ Les Provençelles® MASdile
Rose Group: Shrub
Commercial Type: flowerbed shrub rose
Commercial Group: Bed rose
Exhibition Category: shrub rose
Collection: Les Provençelles®

Origin and Breeding

Initial Distributor: Pétales de Roses (France); Les Chemins de la Rose (France)
Introduction Year: No data available
Registration Year: Information not available
Breeder: Dominique Massad
Breeding Year: France, 2011
Parentage: ‘Monique Lestournelle’ × ‘Emilien Guillot’

Growth and Structural Characteristics

Height: 3.3-4.6ft (100-140 cm)
Spread: 2.3-3ft (70-90 cm)
Growth Habit: bushy (erect, forms a dense bush)
Foliage: The variety’s foliage is dense, with glossy, mid‑green leaves (RHS 137A).
Prickliness: moderately thorny
Self-Cleaning Description: No data on self-cleaning.
Self-Cleaning Intensity: No data available on self-cleaning strength.

Flower Morphology

Flower Fullness: very full-flowered
Flower Shape: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: yb RHS code: 14B (outer), 36C (inner)
Repeat Flowering: Remontant, with a generous second flush of flowers.

Colour Data and Phenology

Colour: yellow-pink
Flower Colour Description: Light peachy-yellow base tone with pink outer petals and a pale green eye in the centre.
Closed Bud: Greenish-yellow bud with a delicate pink apex.
Newly Opened Flower: Warm apricot‑yellow petals with a vivid green centre, a pinkish hue appearing on the outer edge.
Full Bloom: The inner petals are yellowish‑peach, the outer ones gradually turn pastel pink.
Before Fading: The yellow tone fades, the whole flower blends into a delicate pink.
Colour Fading Description: The flower colour changes from apricot yellow to pink; in strong sunlight it may become slightly paler.

Fragrance and Aroma

Fragrance Strength: very weak, barely noticeable scented rose
Fragrance Character: discreet, fruity character
Pollinator Attraction: Its heavily double flower form and reduced stamen accessibility make it less attractive to pollinators.
Pollinator-Friendly Rating: Double-flowered variety, moderately attractive to pollinators, therefore at most partially pollinator-friendly

Hip Characteristics

Hip Shape: spherical
Hip Colour: red
Hip Comment: Moderately produced, 10–14 mm in diameter, spherical red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Tolerates heat well; requires watering during prolonged dry periods.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – resistant
  • rust – moderate

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: flower bed, park, specimen, urban green space

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
ROS'ODILE™ – yellow-pink flower-bed shrub rose - Dominique Massad
Light peachy-yellow base tone with pink outer petals and a pale green eye in the centre. - flowerbed shrub rose - very weak, barely noticeable scented rose - discreet, fruity character
Online rose order - yellow-pink - very weak, barely noticeable scented rose - Ros'Odile™ - flowerbed shrub rose - (3.3-4.6ft (100-140 cm))
Inflorescence: cluster-flowered Height: 3.3-4.6ft (100-140 cm) Flower shape: cup-shaped Winter hardiness: 6b yellow-pink - Pétales de Roses (France); Les Chemins de la Rose (France) flowerbed shrub rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 3.3-4.6ft (100-140 cm) Height: 3.3-4.6ft (100-140 cm) - Flower fullness: very full-flowered Ros'Odile™ - Roses in the garden | pharmaROSA® Neonatal - premium bronze Dominique Massad

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Which product type is right for you?

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
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Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.