ROSE DER EINHEIT® – scarlet bedding floribunda rose – pharmaROSA® NEONATAL rooted cutting
Floribunda production with ROSE DER EINHEIT® offers professional growers a compact, bushy and reliably resistant bedding rose on own roots, well suited to nursery propagation beds and standard-container programmes targeting 2–3 L finished stock. Its compact habit, dense dark green foliage and scarlet cup-shaped, semi-double clusters support uniform stands for border, park and urban green space projects, while the ADR-backed health profile fits large-scale UK schemes where dependable performance and low maintenance are essential, even in cooler, exposed northern sites with demanding winters and wind. Light, elegant fragrance, good repeat flowering with abundant second flushes and limited hip set help maintain a clean, ornamental canopy for retail-standard finished product. As an own-root pharmaROSA® NEONATAL tray-rooted cutting, it is designed as a stable, renewable base for nursery networks and wholesale channels, with predictable development from root building in year one through structural shoot framework in year two to full ornamental expression by year three, supporting long-term portfolio planning and capacity across thematic rose collections and public-realm supply.
Usage options
Finished-product ideas
- Retail 2–3 L bedding floribunda line – compact, bush-trained plants with repeat-flowering scarlet clusters in standard 2–3 L pots, positioned as reliable garden-performance roses for garden-centre benches – target: retail/reseller networks.
- Municipal bedding and border packs – batch-consistent, own-root material grown in trays or small containers for rapid planting into parks and borders, emphasising ADR health and low maintenance – target: public-realm contractors via wholesale nurseries.
- Estate and heritage park series – robust, winter-hardy plants in 5–7.5 L containers for estate borders and themed rose walks, leveraging compact habit and stable performance in cooler regions – target: estate managers through landscape-focused nurseries.
- Large feature container specimens – selected, well-structured plants grown on in 40–50 L tubs to create impactful scarlet focal points at entrances or terraces, highlighting repeat colour and manageable care – target: commercial site and hospitality projects.
- Cultivar collection and stock-bed units – own-root, authenticity-verified plants maintained in 3–5 L containers as living stock for thematic rose collections and propagation bases, focusing on identity security and longevity – target: specialist collections and professional propagators.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Floribunda bedding rose registered as KORblohawa, marketed as ROSE DER EINHEIT® and ARS exhibition name Kissing Ayoba; classified in the bed rose commercial group. |
| Origin and breeding |
Bred by Tim-Hermann Kordes at W. Kordes from a seedling of ‘Planten un Blomen’ × ‘Happy Wanderer’; introduced in Germany in 2014 with wider market launch in 2015. |
| Awards and recognition |
Holds ADR status awarded in 2015, indicating independently tested health, garden performance and ornamental value under Central European trial conditions relevant to professional production. |
| Growth and structural characteristics |
Bushy, compact shrub reaching about 60–85 cm high with 40–55 cm spread; dense, dark green, glossy foliage and moderate prickliness suitable for bedding, borders and containers. |
| Flower morphology |
Clustered, cup-shaped, semi-double blooms with approximately 13–25 petals; medium flower size around 1.5–2.75 inches, repeating well with an abundant second flush under standard care. |
| Colour data and phenology |
Vibrant scarlet-red inner petals with silvery reverse; colour holds through opening, then gently softens towards rosy tones before fading, with underside shifting from silvery to pale cream. |
| Fragrance and aroma |
Light, elegant rose fragrance of subtle intensity, adding refinement without overwhelming mass-planting schemes; fragrance level is suitable for high-density bedding, borders and container use. |
| Hip characteristics |
Hip set is generally limited due to the semi-double flower form; where present, small spherical bright red hips about 6–9 mm in diameter may appear late in the season. |
| Resistance and winter hardiness |
Rated resistant to powdery mildew, black spot and rust; hardy to approximately -26 to -23 °C (H7, Swedish zone 4, USDA 5b), supporting use in colder and wind-exposed planting locations. |
| Horticultural recommendations |
Suited to borders, parks, urban green spaces, containers and some cut use; prefers regular watering, low maintenance with occasional pruning, and is offered bush-trained for standard containers. |
ROSE DER EINHEIT® offers compact, bushy habit, ADR-backed health and repeat scarlet flowering on predictable own-root stock, supporting homogeneous, long-lived plantings; please contact us to align on volumes, scheduling and integration into your range.