SZENT MARGIT – white flowerbed floribunda rose – pharmaROSA® NEONATAL
Floribunda production on own-root material gives SZENT MARGIT a stable base for nursery workflows where homogeneous, compact bedding blocks and reliable white flowering are required for retail/reseller ranges. Its bushy, slightly spreading habit and medium maintenance profile align well with standard container routes in the 2–3 L segment, supporting predictable, repeatable scheduling across UK nursery networks. With very good colour stability, bright snow‑white petals and remontant clusters, it positions cleanly as a standard finished product in bed and border assortments, particularly for public and park plantings needing drought‑tolerant reliability in exposed, colder sites often encountered in Scotland and northern England. As an own‑root cutting, it offers long‑term regeneration potential and stable stands once established, following the natural arc of strong root establishment in year one, build‑up of shoots in year two and full ornamental value from year three in onward production and project use.
Usage options
Finished-product ideas
- 2–3 L White Floribunda Bedding Line – compact, bush-trained, own-root plants finished in 2–3 L pots with remontant white flowering for reliable bedding and border use – retail / reseller multipallet programmes.
- Municipal White Border Rose – drought-tolerant, H7-hardy floribunda blocks raised from NEONATAL material for public and park borders where medium maintenance is acceptable – public-realm and municipal framework contracts.
- Compact White Collection Rose – structurally uniform 50–70 cm plants with bright white, colour-stable blooms presented as part of a coordinated floribunda collection – garden centre concept benches.
- Own-Root Stock and Trial Rows – NEONATAL-based, slightly spreading bushes used as cultivar maintenance and small-scale stock beds, supporting ongoing cutting harvest and renewal – nursery and propagator backfields.
- Entry-Level Fragrance Accent Rose – visually dominant white clusters with soft, very weak scent, positioned as a low-fragrance option in standard 2–3 L ranges – range-filling SKU for volume retail assortments.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
SZENT MARGIT, a white flowerbed floribunda rose in the Bed rose commercial group, marketed as a shrub rose in the Bedding rose collection; formal registration data and ARS exhibition name are not provided. |
| Origin and breeding |
Bred by Márk Gergely in Hungary, breeding year 1997, introduced locally in 1991 by PharmaRosa® Ltd.; parentage, breeding institution and formal registration year are not provided or are listed as unknown. |
| Growth and structural characteristics |
Compact, bushy to slightly spreading shrub, approximately 50–70 cm high and wide, with moderately dense, mid-green glossy foliage and moderate prickliness; self-cleaning behaviour is not documented in current evaluations. |
| Flower morphology |
Double, cluster-flowered blooms with 26–39 petals and a cup-shaped form, in large flower size class around 2.75–3.95 inches; remontant flowering habit, with a particularly abundant second flush under suitable conditions. |
| Colour data and phenology |
Petals are pure, radiant white (ARS W; RHS NN155D–NN155C), snow-white even in shade; blooms show very good colour retention, taking on a slightly rosy or pinkish white tone as they fade while maintaining an overall bright appearance. |
| Fragrance and aroma |
Described as softly sweet-scented but with very weak intensity, giving only a barely noticeable perfume; primary value is ornamental rather than olfactory, supporting use where colour impact is prioritised over fragrance strength. |
| Hip characteristics |
Moderately abundant, small spherical hips around 10–14 mm across, in orange-red tones; may provide modest seasonal interest after flowering, though hips are not the principal commercial focus for this bedding floribunda. |
| Resistance and winter hardiness |
Rated H7 with hardiness around –32 to –29 °C, corresponding to USDA zone 4b and Swedish zone 5; drought tolerance is described as good, while resistance to major foliar diseases is noted as moderate and may require occasional control. |
| Horticultural recommendations |
Recommended for flowerbeds, borders and park plantings, with medium maintenance needs; supplied as bush-trained, compact own-root material suited to standard container production in 2–3 L pots for reliable garden performance at retail. |
SZENT MARGIT offers compact, drought-tolerant white floribunda performance on predictable own-root stock, supporting uniform 2–3 L standard container production and long-lived stands; please contact us to coordinate volumes and scheduling for your programme.