Bedding rose

20-843-1
20-843-2

Barbie™

Mella®

BOZbarbbor – Biljana Božanić Tanjga

Delicate, pastel baby-pink tones. - flowerbed shrub rose - very weak, barely perceptible scented rose - fresh, lively character

– Compact, bushy habit for neat flower beds
– Abundant repeat bloom through the season
– Soft baby‑pink flowers with delicate colour play
– Dark, slightly glossy foliage for strong contrast
– Excellent resistance to mildew, black spot and rust
– Special feature: Simple, open blooms are highly attractive to bees and other pollinators.
Standard finished product
Barbie™
pharmaROSA® NEONATAL rooted rose cutting
26,92 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
3.5 (4860)
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BARBIE™ Mella® BOZbarbbor – pharmaROSA® NEONATAL own‑root propagation material

compact single-flowered shrubs with pollinator access and resistant foliage give BARBIE™ Mella® BOZbarbbor clear advantages as pharmaROSA® NEONATAL own-root propagation material for nursery flowerbed production and edging lines, performing reliably in themed and collection plantings even under challenging, wind-exposed northern conditions; its bushy dark-green canopy stays neat with low hands-on input, aligning well with standard container routes in the 2–3 L range and supporting predictable crop timing for retail and reseller programmes focused on reliable garden performance, while own-root structure underpins long-term stand stability, with roots establishing in year one, a framework of shoots consolidating in year two, and full ornamental expression by year three in professional beds; the remontant flowering habit with delicate pink clusters and edging-suitable dimensions allows dense spacing in nursery blocks and wholesale lots, while its low-intervention maintenance profile and modern shrub classification fit sustainable, large-scale ranges where homogeneous batches and wholesale continuity matter.


Usage options

Target area Reasoning
Nursery flowerbed and edging block production The compact 30–45 cm height and 40–55 cm spread suit dense nursery spacing for high-output flowerbed and edging programmes. Using the standard container route in 2–3 L pots keeps handling efficient and crop turns short, while own-root material supports low replacement rates and stable, repeatable catalogues for retail and reseller distribution focused on reliable garden performance for the nursery–retail interface.
Low-intervention, sustainable ranges Low maintenance demand and documented resistance to powdery mildew, black spot and rust make this cultivar appropriate for ranges where chemical input and labour must be minimised. Growing on from pharmaROSA® NEONATAL rooted cuttings into standard 2–3 L units offers a clear, scalable pipeline, and the own-root base enables long lifespan and regeneration, supporting municipal-style and institutional supply concepts for public-realm contractors.
Pollinator-friendly thematic collections Single, open flowers with good stamen access and recognised pollinator attraction allow positioning in explicitly pollinator-friendly or biodiversity-themed assortments. A standard container product path in 2–3 L pots gives an easily merchandised format, while own-root propagation offers identity stability for curated thematic ranges in show and collection gardens serving specialist-collection resellers.
Compact modern shrub for high-density crops The bushy, moderately dense foliage and small flower size (S, cluster-flowered) are well adapted to tight spacing in nursery beds, enabling economical production of uniform lots. Using a bush-trained, compact form in standard containers helps optimise bench and field space, and own-root stock supports predictable batch behaviour for integrated nursery networks.
Remontant colour presence in retail programmes Reliable remontancy with an abundant second flush keeps colour on the plant for longer sales windows and extended garden effect. Propagating via pharmaROSA® NEONATAL rooted cuttings into 2–3 L trade pots provides a consistent presentation, while own-root longevity supports multi-year repeat purchasing of the same SKU for garden-centre assortments.
Pink harmony lines and branding concepts The delicate baby-pink palette, from deeper buds to porcelain-pink fading, works well in colour-coordinated retail lines. A uniform, bush-trained structure in standard 2–3 L containers simplifies bench presentation and POS photography, while own-root propagation secures long-term colour continuity across seasons for brand-oriented wholesalers.
Collection and gene-bank style plantings Verified cultivar authenticity and stable own-root identity make this cultivar suitable for collection, display, and gene-bank style stands where name integrity is critical. Establishing from pharmaROSA® NEONATAL material into standard containers before field planting allows careful batch control and supports long-term, renewable plantings for botanic and show-garden managers.
Northern and exposed site supply lines Hardiness to around -21 to -18 °C (H7, Swedish zone 3) supports supply into cooler or more exposed projects, including northern and windier sites, giving confidence for UK nursery networks serving wide geographies; produced via the standard container route and own-root platform, this underpins dependable logistics and contracting for nationwide project suppliers.

Finished-product ideas

  • Pollinator Bed Rose 3L – Own-root, compact shrubs in 2–3 L standard containers, promoted as low-maintenance, pollinator-attractive bed and edging material with reliable remontancy – target audience/channel: garden centres and independent retailers.
  • Municipal Pink Edging Line – Batch-uniform, disease-resistant edging plants raised on own roots and supplied in standard containers for transfer into public flowerbeds with minimal aftercare – target audience/channel: public-realm and municipal contractors via wholesalers.
  • Biodiversity Collection Accent – Identity-verified plants for thematic pollinator and biodiversity collections, grown from pharmaROSA® NEONATAL material to ensure long-term stand stability – target audience/channel: botanic gardens and show-garden organisers.
  • Compact Shrub Mix Pallet – Mixed-pallet offering of compact modern shrubs, including this cultivar, all in 2–3 L pots for high-density retail benching and coherent colour lines – target audience/channel: large-scale DIY and multiple retail chains.
  • Hardy Pink Landscape Pack – Own-root, hardy units positioned for exposed or cooler landscape sites, offering low-intervention pink colour for bed and edging schemes – target audience/channel: landscape wholesalers and integrator systems.

Technical cultivar profile
Name and registration Modern shrub (flowerbed shrub rose), registered as BOZbarbbor, marketed as BARBIE™ Mella® BOZbarbbor within the Mella® collection for professional nursery and wholesale use.
Origin and breeding Bred by Biljana Božanić Tanjga at PhenoGeno Roses from ‘Eglantyne’ × unknown pollen-parent, introduced and initially distributed by PhenoGeno Roses (Serbia) around 2018.
Growth and structural characteristics Bushy, compact plants 30–45 cm high and 40–55 cm wide, moderately thorny, with moderately dense, slightly glossy dark green foliage forming neat, low flowerbed and edging structures.
Flower morphology Single, flat blooms with 5–12 petals, small flower size (S, approx. 0.5–1.5 in), borne in clusters, with good remontancy producing an abundant second flush under suitable culture.
Colour data and phenology Delicate pastel baby-pink tones: deeper pink buds open to pale candy-pink, developing to even mid-pink and finally fading towards light, almost porcelain-pink with a subtly matt surface.
Fragrance and aroma Fragrance is very weak and barely perceptible, described as having a fresh, lively character; primary value is ornamental colour and flower form rather than pronounced scent.
Hip characteristics Expected to set a moderate crop of bottle-shaped orange hips, around 12–18 mm diameter, adding some seasonal interest and potential wildlife value where hips are allowed to develop.
Resistance and winter hardiness Rated resistant to powdery mildew, black spot and rust; hardy to approximately -21 to -18 °C (RHS H7), corresponding to Swedish zone 3 and USDA zone 6b under appropriate site conditions.
Horticultural recommendations Suitable for flowerbeds and edging, with generally low maintenance requirements; recommended as bush-trained, compact plants for production in standard containers, typically 2–3 L trade pots.

BARBIE™ Mella® BOZbarbbor offers compact, disease-resistant, pollinator-attractive plants on a stable own-root base, supporting predictable, low-replacement programmes; please feel free to contact us to align on capacities and scheduling.

Detailed product attributes

Product Identification Data

Product Name: BARBIE™ – pink flower-bed shrub rose - Tanjga
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:16.10.2025
Item Number: [671] 20-843 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name refers to the world-famous "Barbie" doll and to the feminine, pink appearance.
Cultivar Synonym: Barbie™ Mella®
Original Trade Name: Barbie™ Mella®
Current Trade Name: Barbie™ Mella® BOZbarbbor
Rose Group: Modern Shrub (Landscape Shrub)
Commercial Type: flowerbed shrub rose
Commercial Group: Bed rose
Exhibition Category: shrub rose
Collection: Mella®

Origin and Breeding

Initial Distributor: PhenoGeno Roses (Serbia)
Registration Year: 2018 (presumed)
Breeder: Biljana Božanić Tanjga
Breeding Year: -, 2018
Parentage: ‘Eglantyne’ × unknown pollen-parent

Growth and Structural Characteristics

Height: 1-1.5ft (30-45 cm)
Spread: 1.3-1.8ft (40-55 cm)
Growth Habit: bushy
Foliage: The variety has moderately dense foliage. The leaves have a slightly glossy surface and a dark green hue.
Prickliness: moderately thorny
Self-Cleaning Description: No information on self-cleaning.
Self-Cleaning Intensity: No data on self-cleaning strength.

Flower Morphology

Petal Count: 5–12
Flower Fullness: single flowered
Flower Shape: flat
Flower Size: S (0,5-1,5 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: lp RHS code: 65C (outer), 62D (inner)
Repeat Flowering: Remonts well, producing an abundant second flowering.

Colour Data and Phenology

Colour: pink
Flower Colour Description: Delicate, pastel baby-pink tones.
Closed Bud: Deeper pink, becoming slightly more vivid towards the tip.
Newly Opened Flower: Pale candy-pink petals with a slightly deeper shade in the centre.
Full Bloom: Even mid-pink surface, gradually lightening towards the edges.
Before Fading: Fading, almost porcelain-pink, with a subtle matt effect.
Colour Fading Description: The deeper bud pink lightens to a pale candy-pink as it opens, then to an almost porcelain-pink before the bloom fades.

Fragrance and Aroma

Fragrance Strength: very weak, barely perceptible scented rose
Fragrance Character: fresh, lively character
Pollinator Attraction: Open single flowers and a strong fragrance make this series highly attractive to bees, and professional sources report it is especially frequently visited; in general, single (open) flower forms with exposed, easily accessible stamens attract pollinating
Pollinator-Friendly Rating: Considered explicitly pollinator‑friendly due to its simple, easily accessible flowers.

Hip Characteristics

Hip Shape: bottle-shaped
Hip Colour: orange
Hip Comment: Expected to produce a moderate quantity of bottle-shaped orange rose hips measuring 12–18 mm in diameter.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: No data are available on heat–drought tolerance.
Disease Resistance: resistant
  • powdery mildew – resistant
  • black spot – resistant
  • rust – resistant

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement low; good disease resistance, generally requires little intervention.
Primary Uses: flower bed, edging plant

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
BARBIE™ – pink flower-bed shrub rose - Tanjga
Delicate, pastel baby-pink tones. - flowerbed shrub rose - very weak, barely perceptible scented rose - fresh, lively character
The rose webshop. - pink - very weak, barely perceptible scented rose - Barbie™ - flowerbed shrub rose - (1-1.5ft (30-45 cm))
Inflorescence: cluster-flowered Height: 1-1.5ft (30-45 cm) Flower shape: flat Winter hardiness: - pink - PhenoGeno Roses (Serbia) flowerbed shrub rose - Flower size: S (0,5-1,5 in) Flower size: S (0,5-1,5 in) - Height: 1-1.5ft (30-45 cm) Height: 1-1.5ft (30-45 cm) - Flower fullness: single flowered Barbie™ - Roses in the garden | pharmaROSA® Neonatal - standard Biljana Božanić Tanjga

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Which product type is right for you?

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.