Bedding rose

20-606-1
20-606-2

Rousefrënn

Bedding rose

Venjor – Stanisław Żyła

Delicate, translucent surface with a pale pink hue and a uniform tone. - floribunda bedding rose - strong, long-lasting scented rose - raspberry, fruity

– Strong, long-lasting raspberry-fruity scent
– Compact, dense habit for tidy planting
– Large, double blooms in generous clusters
– Good heat tolerance for sunny positions
– Awarded at Baden-Baden and Le Roeulx
– Special feature: Colour shifts from baby-pink to soft cream, giving ever-changing flower beds.
Standard finished product
Rousefrënn
pharmaROSA® NEONATAL rooted rose cutting
29,58 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
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ROUSEFRËNN – pink bedding floribunda rose – rooted cutting for professional production

compact growth, bedding versatility and floribunda repeat flowering make ROUSEFRËNN a reliable choice for nursery propagation beds and standard container production, particularly where uniform 2–3 L lines are required for retail and reseller channels. The fragrant character, with a strong, long-lasting raspberry-fruity note, supports differentiated, value-added ranges in thematic rose gardens and curated collections. Its clustered large double blooms create a dense ornamental canopy suitable for group planting and edging, while its heat tolerance aligns well with UK public-realm and exposed retail projects in regions where warmer spells and drought periods are increasing. With moderate disease resistance and medium maintenance needs, it fits commercial programmes targeting “reliable garden performance” as a core promise. Own-root NEONATAL material provides a predictable base – root establishment in year one, structural canopy in year two and full ornamental expression from year three – supporting long-term, low-replacement stock building. Its award-winning background underpins credibility for premium silver quality segments and collection plantings, while own-root regeneration and longevity help maintain stable stands and planned capacity over successive production cycles.


Usage options

Target area Reasoning
High-density 2–3 L bedding rose lines The naturally compact habit and 40–60 cm height make ROUSEFRËNN well suited to high-density, uniform 2–3 L standard container runs, minimising shaping work while delivering coherent bedding blocks for retail. Own-root NEONATAL cuttings establish quickly in nursery propagation beds, giving a stable base for repeat batches where “reliable garden performance” is a key message for retail reseller programmes
Edging and front-of-border ranges Its 50–70 cm spread and dense, mid-green foliage create a neat edging line suited to ornamental bed and park rose assortments. Bush-trained, compact plants are straightforward to finish from standard containers, and own-root structure supports long lifespan and regeneration, reducing replacement rates along paths and borders that promise stable, tidy displays to garden-centre assortments
Repeat-flowering floribunda mixes Remontant flowering with a plentiful second flush allows growers to position ROUSEFRËNN in mixed floribunda programmes where season-long colour is required. NEONATAL propagation material supports scalable, time-phased production, from rooting-on to standard container finishing, enabling reliable scheduling of flowering batches for “reliable garden performance” oriented multi-site nurseries
Fragrance-focused premium bedding selections The strong, long-lasting raspberry-fruity scent allows you to differentiate premium silver quality bedding ranges beyond colour alone. Finished as compact, bush-trained plants in 2–3 L containers and, where desired, up to 40–50 L display planters, it can anchor scented corners in thematic rose collections, aligning with retail promises centred on sensory value for premium retail ranges
Clustered flower mass-display plantings Large, double, cup-shaped blooms produced in clusters create a continuous canopy of soft pink to cream-ivory colour, ideal for group planting schemes in parks and residential projects. Own-root material helps maintain homogeneous stands over time, and moderate maintenance requirements fit municipal specifications seeking dependable visual impact and “reliable garden performance” for public-realm suppliers
Heat-tolerant urban and exposed sites Good tolerance of heat, combined with H6 hardiness, makes ROUSEFRËNN suitable for warmer urban beds and containerised schemes, provided irrigation is available in prolonged drought. From a standard container production path, growers can offer contractors a robust floribunda bedding option that copes well with increasing summer extremes in UK schemes targeted at landscape contractors
Medium-maintenance consumer garden ranges Moderate disease resistance and medium maintenance needs suit mainstream retail segments where occasional pest and disease control is accepted but high-failure rates are not. Own-root NEONATAL stock supports predictable performance and lower long-term replacement, underpinning collection-style offerings in thematic rose gardens focused on “reliable garden performance” for volume garden retail
Award-backed collection and show-garden assortments Baden-Baden and Le Roeulx competition recognition offers a credible story for curated selections, rose collections and show gardens. Propagating on own roots simplifies long-term cultivar maintenance and identity control, while standard container production gives an efficient route from tray-rooted starting material to display-ready plants for specialist rose collections

Finished-product ideas

  • 2–3 L compact floribunda bedding line – Own-root, bush-trained plants finished in standard 2–3 L containers, capitalising on compact habit and clustered flowering for high-density benches – target: retail / reseller bedding tables.
  • Scented edging collection – A fragrance-led grouping using ROUSEFRËNN’s strong raspberry-fruity scent and neat 40–60 cm structure, supplied in 2–3 L pots for edging and front-of-border use – target: premium garden-centre ranges.
  • Heat-tolerant urban rose mix – Mixed floribunda batches featuring ROUSEFRËNN for heat-tolerant, reliable colour in municipal and commercial beds, produced from NEONATAL cuttings through standard container routes – target: public-realm and contractor supply.
  • Show-garden and collection series – Award-supported plants grown on own roots for long-term identity stability in thematic rose gardens and collection beds, supplied as uniform, compact bushes – target: specialist collections and display gardens.
  • Large-planter focal accents – Selected ROUSEFRËNN plants up-shifted to 40–50 L containers to exploit clustered flowering and scent in high-impact entrances and terraces – target: landscape installers and institutional projects.

Technical cultivar profile
Name and registration Floribunda bedding rose from the Bed rose commercial group; current trade name ROUSEFRËNN Bedding rose Żyła; exhibition category ornamental bed and park rose for group planting.
Origin and breeding Raised by Stanisław Żyła in Poland, bred in 2014; introduced after 2018, with 2018 registration year; parentage and breeding institution are not provided; initial distribution via Lens Roses, Belgium.
Awards and recognition Recognised at major European trials: Special Prize at Baden-Baden International Rose Competition 2014 and Merit Award at Le Roeulx Rose Competition 2016, supporting premium positioning and collection appeal.
Growth and structural characteristics Compact, bush-trained structure, 40–60 cm in height with 50–70 cm spread; dense, mid-green, slightly glossy foliage; moderately thorny shoots; self-cleaning behaviour not provided, so fading blooms may need periodic grooming.
Flower morphology Floribunda clusters of large, double, cup-shaped blooms (2.75–3.95 in) with 26–39 petals; remontant habit gives plentiful second flowering; inflorescences are clearly clustered, delivering notable mass-effect in bedding schemes.
Colour data and phenology Overall pink effect with delicate, translucent surface; ARS code DP, RHS 60C outer and 61B inner; baby-pink, peach-sheened centres fade markedly to cream-ivory, with poor colour retention and strong lightening at full openness.
Fragrance and aroma Strong, long-lasting scent with raspberry and general fruity notes; double flowers with 26–39 petals limit stamen exposure and pollen access, so the cultivar offers only partial pollinator value and is primarily ornamental.
Hip characteristics Occasional production of small, spherical hips, approximately 5–8 mm in diameter; hips are red and visually discreet, adding minor seasonal interest without dominating the plant’s overall bedding and container presentation.
Resistance and winter hardiness Moderate overall disease resistance, with powdery mildew, black spot and rust all rated moderate; hardy to around –15 to –12 °C, corresponding to RHS H6, Swedish Zon 2 and USDA Zone 7b; good heat tolerance, needs irrigation in drought.
Horticultural recommendations Primary uses include flower beds, edging and containers; recommended as a standard container product in 2–3 L pots, with medium maintenance and occasional pest and disease control; own-root NEONATAL cuttings form the professional base material.

ROUSEFRËNN combines compact, clustered floribunda flowering, strong fragrance and proven awards with the predictability and regeneration of own-root NEONATAL stock, making it a reliable option to discuss capacity and scheduling for your rose range.

Detailed product attributes

Product Identification Data

Product Name: ROUSEFRËNN – pink bedding floribunda rose - Żyła
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:07.11.2025
Cultivar Quality Rating: premium silver
Item Number: [1039] 20-606 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name is of Luxembourgish origin; it means ‘rose-lovers’, that is ‘friends of the rose’.
Cultivar Synonym: Biskup Jordan; Venjor
Original Trade Name: Rousefrënn
Current Trade Name: Rousefrënn Bedding rose Żyła
Rose Group: Floribunda
Commercial Type: floribunda bedding rose
Commercial Group: Bed rose
Exhibition Category: ornamental bed and park rose, for group planting
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Lens Roses (Belgium)
Introduction Year: after 2018
Breeder: Stanisław Żyła
Breeding Company / Institution: unknown / no data
Breeding Year: Poland, 2014
Parentage: unknown

Awards and Honours

Competition and Show Awards: Baden‑Baden International Rose Competition – Special Prize (2014); Le Roeulx Rose Competition – Merit Award (2016)

Growth and Structural Characteristics

Height: 1.3-2ft (40-60 cm)
Spread: 1.6-2.3ft (50-70 cm)
Growth Habit: compact
Foliage: The variety has dense foliage, with leaves that have a slightly glossy surface and a mid‑green hue.
Prickliness: moderately thorny
Self-Cleaning Description: No information on self-cleaning.
Self-Cleaning Intensity: No data available on self‑cleaning strength.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Size: L (2,75-3,95 in)
Inflorescence Type: clustered
Colour Code: ARS code: DP RHS code: 60C (outer), 61B (inner)
Repeat Flowering: Remontant, it produces a plentiful second flowering.

Colour Data and Phenology

Colour: pink
Flower Colour Description: Delicate, translucent surface with a pale pink hue and a uniform tone.
Closed Bud: Pale powder pink with a slight raspberry blush at the tips.
Newly Opened Flower: The inner petals are a soft baby-pink with a subtle peachy sheen in the centre, while the outer petal whorl lightens to cream-white.
Full Bloom: Baby-pink in the centre, gradually fading towards the edges to an almost ivory tone.
Before Fading: The pink fades markedly and mellows to a cream-ivory shade.
Colour Fading Description: As the bloom opens, the baby‑pink tone gradually fades to a cream–ivory shade and becomes significantly faded by full opening.

Fragrance and Aroma

Fragrance Strength: strong, long-lasting scented rose
Fragrance Character: raspberry, fruity
Pollinator Attraction: Because it bears double flowers with 26–39 petals, which conceal the stamens and reduce nectar and pollen accessibility, it is of low attractiveness to pollinating insects.
Pollinator-Friendly Rating: Its double flowers, with 26–39 petals, attract pollinators only to a limited extent, so it is at best partially pollinator-friendly and primarily an ornamental variety.

Hip Characteristics

Hip Shape: spherical
Hip Colour: red
Hip Comment: Small, occasionally produced, 5–8 mm in diameter, red, spherical rose hip.

Resistance and Hardiness

Hardiness (°C): -15–-12 °C
Heat and Drought Tolerance Description: Tolerates heat well; requires irrigation during prolonged drought.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement medium; occasionally requires pest and disease control.
Primary Uses: flower bed, edging, container

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
ROUSEFRËNN – pink bedding floribunda rose - Żyła
Delicate, translucent surface with a pale pink hue and a uniform tone. - floribunda bedding rose - strong, long-lasting scented rose - raspberry, fruity
Rose Shopping Online - pink - strong, long-lasting scented rose - Rousefrënn - floribunda bedding rose - (1.3-2ft (40-60 cm))
Inflorescence: clustered Height: 1.3-2ft (40-60 cm) Flower shape: cup Winter hardiness: - pink - Lens Roses (Belgium) floribunda bedding rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 1.3-2ft (40-60 cm) Height: 1.3-2ft (40-60 cm) - Flower fullness: double-flowered Rousefrënn - Roses in the garden | pharmaROSA® Neonatal - premium silver Stanisław Żyła

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.