Bossa Nova Floribunda POULSEN™ POUloma – pharmaROSA® NEONATAL rooted cutting
Groundcover performance, floribunda flower power and broadly usable bedding character make Bossa Nova a reliable own-root NEONATAL starting point for nursery container lines and park-scale planting stock where a uniform, bushy-spreading shrub is required. The compact, tray-rooted cuttings move efficiently into the recommended 2–3 L container route, supporting standard-finished-product schedules for retail and reseller partners while keeping crop handling straightforward in nursery propagation beds. Medium maintenance needs and medium disease resistance suit professional programmes that already include routine protection, whilst the -26–-23 °C, H7 hardiness gives dependable structure even for northern and exposed sites, for example where winter and wind resilience is important in public landscapes. Own-root production supports renewable growth and predictable, low-replacement stands over time, fitting long-term stock blocks, with the development arc progressing from root establishment in year one to structural canopy build in year two and full ornamental effect from year three onward in thematic and collection-style rose gardens. Dense, slightly glossy foliage and very double, cluster-flowering rosette blooms in uniform mid-pink tones allow growers to build consistent, medium-height borders and slopes for reliable garden performance across integrated nursery networks and public-realm supply chains.
Usage options
Finished-product ideas
- Medium-pink floribunda groundcover line – 2–3 L, bush-trained, widely spreading floribunda shrubs marketed as bedding and groundcover units for beds and slopes, built on hardiness and groundcover performance – target: retail and reseller seasonal programmes.
- Urban edging and park border series – uniform medium-pink, compact plants in 2–3 L standard containers positioned for edging paths and borders in urban green spaces, leveraging own-root longevity and medium maintenance needs – target: municipal and contractor supply.
- Collection-grade colour block assortment – NEONATAL-derived, own-root stock grown into consistent 2–3 L units for thematic medium-pink collections and show-garden concepts, using uniform colour retention and dense foliage – target: nurseries curating private-label ranges.
- Patio-to-landscape transition container – compact, cluster-flowering shrubs sold in 2–3 L pots with guidance for step-up to 40–50 litre containers, using predictable bush form and remontant flowering – target: premium garden-centre and project-oriented channels.
- Long-run propagation and mother-plant blocks – own-root plants established from NEONATAL cuttings and first grown in 2–3 L containers, then fielded as durable mother beds exploiting hardiness and regenerative growth – target: wholesale propagators and integrator networks.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Floribunda bed rose registered as POUloma, marketed as Bossa Nova Floribunda POULSEN™ POUloma; ARS exhibition name Bossa Nova; exhibition category floribunda shrub rose for bedding use. |
| Origin and breeding |
Bred in Denmark in 1983 by L. Pernille Olesen and Mogens Nyegaard Olesen, Poulsen Roser A/S; parentage unknown seedling crossed with The Fairy; registered 1998 and introduced commercially after 1998. |
| Growth and structural characteristics |
Bushy, widely spreading shrub reaching 75–105 cm high with 120–180 cm spread; dense, slightly glossy green foliage; moderately thorny shoots; moderate self-cleaning with some manual deadheading needed in wet conditions. |
| Flower morphology |
Floribunda clusters of very double, rosette-shaped blooms with more than 40 petals; small flowers 0.5–1.5 inches across; remontant habit providing a plentiful second flush of blooms over the season. |
| Colour data and phenology |
Medium-pink ARS MP, RHS 62C–62D; buds deeper pink outside, lighter within; newly opened flowers pure mid-pink with paler edge; colour fades evenly to pastel and pale pink while maintaining good colour retention overall. |
| Fragrance and aroma |
Fragrance character not provided; recorded as very faint, with barely perceptible scent; not aimed at fragrance-focused assortments but primarily at visual bedding and groundcover applications in professional plantings. |
| Hip characteristics |
Produces moderately formed hips, about 10–16 mm in diameter; detailed hip shape and colouring not provided; hip display is present but not the primary selection trait for most production routes. |
| Resistance and winter hardiness |
Medium disease resistance overall, with medium-level tolerance to powdery mildew, black spot and rust; hardy to approximately -26 to -23 °C, RHS H7, Swedish Zone 4, USDA Zone 5b; moderate heat and drought tolerance needing irrigation in long dry spells. |
| Horticultural recommendations |
Recommended for groundcover, flower beds, containers, edging, parks, urban green spaces and slopes; medium maintenance with occasional protection; own-root NEONATAL cuttings suited to standard 2–3 L containers as bush-trained, compact finished plants. |
Bossa Nova Floribunda POULSEN™ POUloma offers bushy-spreading groundcover performance, uniform medium-pink floribunda flowering and hardy, long-lived own-root stands that support predictable capacity and low replacement; we would be pleased to coordinate volumes and scheduling with you.
