Bedding rose

21-211-1
21-211-2

Eeuwige Passie

Bedding rose

VISkavepas – Martin Vissers

Full, uniformly deep pink hue with delicate raspberry tones in places. - flowerbed floribunda rose - strong, well-scented rose - fresh, fruity, old-rose

– Strong, fresh fragrance with old‑rose notes
– Compact, bushy habit for tidy flower beds
– Very double, deep pink clusters all season
Resistant to black spot, mildew and rust
– Hardy to around −20 °C, reliable in cold winters
Special feature: Decorative bright orange‑red hips extend autumn interest.
Standard finished product
Eeuwige Passie
pharmaROSA® NEONATAL rooted rose cutting
29,63 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
3.5 (5629)
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EEUWIGE PASSIE – pink bedding floribunda rose – Vissers

Floribunda own-root propagation material of EEUWIGE PASSIE offers a compact, hedge‑capable shrub that fits efficiently into standard container production for 2–3 L lines and larger, while supporting UK nursery logistics through reliable performance in cooler, exposed northern conditions with good winter resilience. Its dense foliage and cluster flowering habit provide a visually full, flowerbed-ready finish from relatively small pot sizes, aligning with retail and reseller demand for reliable garden performance in bedding and edging categories. Strong disease resistance reduces intervention and supports low-maintenance positioning across nursery networks and public‑realm supply chains, while the own-root form underpins long-term stability, regeneration and low replacement in stock beds. The very double, strongly fragrant flowers, consistent deep pink colour, and ornamental autumn hips help build differentiated, collection-grade ranges for thematic rose gardens, with a development rhythm in which roots establish in year one, shoots structure in year two and full ornamental value expresses from year three. As part of the pharmaROSA NEONATAL platform, this cultivar provides uniform, tray-rooted young plants that integrate smoothly into large-scale production planning and finished product scheduling.


Usage options

Target area Reasoning
Bedding and flowerbed production for retail programmes The compact, bushy structure with dense foliage supports high-density bedding and flowerbed lines in the 2–3 L standard container route, giving full, market-ready trays with good bench efficiency. Low maintenance requirement and good disease resistance reduce crop interventions, aligning with reliable garden performance as a retail value promise. NEONATAL tray-rooted cuttings fit easily into container grow-on schedules for nurseries and wholesalers supplying retail and reseller programmes.
Low hedge and edging lines Height around 70–95 cm and a 45–65 cm spread allow predictable spacing for edging and low hedge product concepts, with uniform rows achievable from own-root material. The bush-trained, compact form works well in standard containers during build-up, with the option to step selected stock into 40–50 litre units for project-driven hedge orders. Minimal maintenance requirements support specification into schemes where long-term reliability is central to the reliable garden performance positioning for public-realm and institutional suppliers.
Container production for small and medium pots NEONATAL rooted cuttings arrive in a uniform developmental stage, simplifying potting windows for 2–3 L standard containers and allowing consistent batch timing. The strong remontant flowering with abundant second flush supports attractive, repeat-colour containers that perform well in retail and reseller channels. Own-root stability and low intervention requirements underpin predictable output for growers planning continuous, season-long availability for garden centre and multiples supply.
Cut flower stems from shrub blocks Very double, cupped, medium-sized flowers with strong fresh, fruity, old-rose fragrance allow dual-use blocks: landscape or hedge supply plus short-stem cut flower harvesting. Own-root plants tolerate repeated cutting and regeneration over years, supporting low replacement rates in propagation beds. Using NEONATAL material as a base gives homogeneous stands, with the standard container route allowing flexible sizing before field-planting for regional nursery consortia.
Thematic rose gardens and cultivar collections The deep pink colour with raspberry tones, strong scent and ornamental orange-red hips make this cultivar suitable for thematic rose gardens and collection-style stands where character and identity matter. Own-root technology supports long-term cultivar maintenance, and the standard container 2–3 L path makes it easy to supply consistent batches into show-garden or collection projects, matching reliable garden performance expectations of public-park and show-garden operators.
Low-maintenance municipal and housing schemes Good resistance to powdery mildew, black spot and rust supports low-spray or no-spray regimes, important in public-realm and housing contexts. Moderate heat tolerance, combined with regular irrigation, works well in professionally managed beds, while hardiness to around -21 – -18 °C supports plantings in cooler UK regions with winter exposure. NEONATAL own-root plants give predictable long lifespan and reduced replacement in schemes, aligning with local-authority framework suppliers.
Large container specimens for premium points-of-sale Stepping selected plants from 2–3 L standard containers into 40–50 litre units allows the compact, bushy habit and dense foliage to create substantial, high-impact specimens. The remontant flowering and fragrance provide season-long retail interest, while the own-root base ensures that these larger units remain durable stock items if sales windows shift. Using NEONATAL as the propagation base secures batch homogeneity for premium garden centre and nursery outlets.
Propagation beds and in-house mother blocks Own-root EEUWIGE PASSIE is well suited to nursery propagation beds and cultivar maintenance stands, where stable identity and long-term regeneration are required. NEONATAL tray-rooted cuttings are easy to organise, store and integrate into propagation workflows, helping nurseries plan internal cutting schedules and secure long-term supply. This supports a model in which roots establish first, then structural shoots, then full ornamental value, fitting professional expansion plans for wholesale nursery production.

Finished-product ideas

  • Bedding-colour block 2–3 L – compact, bush-trained plants in 2–3 L standard containers, emphasising dense foliage, cluster flowering and strong disease resistance for reliable garden performance – target audience/channel: retail and reseller bedding programmes.
  • Low hedge project line – batch-produced, height-aligned plants for edging and low hedges, using NEONATAL own-root material for long-term stability and minimal maintenance in 40–50 litre or field-finished units – target audience/channel: public-realm and landscaping contractors.
  • Fragrant shrub collection pot – remontant, fragrant plants presented as part of a scented shrub assortment, grown on from NEONATAL cuttings into 3 L containers with emphasis on colour retention and perfume – target audience/channel: branded ranges in garden centres.
  • Dual-purpose shrub and cut stem block – production beds established from own-root NEONATAL plants, managed both for landscape-grade supply and for harvesting fragrant, double blooms as short-stem cuts – target audience/channel: nurseries serving florists and landscape installers.
  • Collection-grade thematic rose – labelled cultivar units grown in 3 L containers, highlighting the Dutch-name story, hips, and deep pink colour as a collection piece for show and thematic gardens – target audience/channel: specialist nurseries and public-garden curators.

Technical cultivar profile
Parameter Data
Name and registration Floribunda bed rose, commercial type flowerbed floribunda; registered as VISkavepas, traded as Eeuwige Passie Bedding rose VISkavepas, ARS exhibition name Eeuwige Passie.
Origin and breeding Bred by Martin Vissers in Belgium, breeding year 2004; breeding company ViVa International (Vissers Roses), initially distributed by André Casteels – Casteels Rozenkwekerij, introduced to market in 2011.
Awards and recognition Certificate of Merit at Warsaw Rose Trials 2021; Certificate of Merit and Fragrance Award at Glasgow Tollcross Rose Trials 2022, indicating proven ornamental and scent value in trials.
Growth and structural characteristics Compact, bushy shrub with dense, slightly glossy light to mid-green foliage; height about 70–95 cm and spread 45–65 cm; moderately thorny shoots; no data available for self-cleaning behaviour.
Flower morphology Very double, cupped medium-sized blooms (about 1.5–2.75 inches) produced in clusters; more than 40 petals per flower; remontant habit with an abundant second flush providing extended decorative effect.
Colour data and phenology Intense raspberry-pink buds open to vivid rich pink blooms, deepening towards the centre; full bloom is even deep pink with lighter inner petal tips, later moderating with a pale silvery-pink edge; overall colour retention is very good.
Fragrance and aroma Strongly scented variety with a well-developed, fresh, fruity, old-rose fragrance; double flowers with accessible stamens offer moderate pollinator attraction, adding sensory and ecological interest to plantings.
Hip characteristics Produces conspicuous, spherical hips in autumn, around 8–12 mm in diameter, coloured bright orange-red; hips can contribute seasonal ornamental value and visual interest in landscape and collection settings.
Resistance and winter hardiness Rated resistant to powdery mildew, black spot and rust; USDA zone 6b, Swedish zone 3 and RHS H7, tolerating approximately -21 to -18 °C; moderate heat tolerance, needing consistent watering in prolonged dry spells.
Horticultural recommendations Suited for flower beds, edging, low hedges, containers, cut flower use and specimen planting; low maintenance needs with generally minimal intervention; best routed through standard container production, target pot 2–3 litres.

EEUWIGE PASSIE offers compact, fragrant, high-colour shrubs with strong disease resistance on a durable own-root base, supporting predictable, low-replacement production stands for nurseries wishing to discuss capacity and scheduling with confidence.

Detailed product attributes

Product Identification Data

Product Name: EEUWIGE PASSIE – pink bedding floribunda rose - Vissers
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:13.08.2025
Cultivar Quality Rating: premium silver
Item Number: [929] 21-211 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name is of Dutch origin and means 'Eternal Passion'.
Cultivar Synonym: Passion For Ever®; Eternal Passion
Original Trade Name: Eeuwige Passie
Current Trade Name: Eeuwige Passie Bedding rose VISkavepas
Rose Group: Floribunda
Commercial Type: flowerbed floribunda rose
Commercial Group: Bed rose
Exhibition Category: shrub rose
Collection: Bedding rose

Origin and Breeding

Initial Distributor: André Casteels – Casteels Rozenkwekerij (Belgium)
Breeder: Martin Vissers
Breeding Company / Institution: ViVa International (Vissers Roses)
Breeding Year: Belgium, 2004
Parentage: unknown

Awards and Honours

Competition and Show Awards: Warsaw Rose Trials – Certificate of Merit (2021); Glasgow Tollcross Rose Trials – Certificate of Merit (2022); Glasgow Tollcross Rose Trials – Fragrance Award (2022)

Growth and Structural Characteristics

Height: 2.3-3.1ft (70-95 cm)
Spread: 1.5-2.1ft (45-65 cm)
Growth Habit: compact, bushy
Foliage: The variety has dense foliage. Its leaves have a slightly glossy surface and a light to mid‑green shade.
Prickliness: moderately thorny
Self-Cleaning Description: No data available on the self-cleaning behaviour of spent blooms.
Self-Cleaning Intensity: No data on self‑cleaning strength.

Flower Morphology

Flower Fullness: very double-flowered
Flower Shape: cupped (cup-shaped)
Flower Size: M (1,5-2,75 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: dp RHS code: 55B (outer), 55C (inner)
Repeat Flowering: Remontant; the second flowering is also abundant.

Colour Data and Phenology

Colour: pink
Flower Colour Description: Full, uniformly deep pink hue with delicate raspberry tones in places.
Closed Bud: Intense raspberry-pink with glossy outer petal edges.
Newly Opened Flower: Vivid, rich pink with a slightly darkening shade towards the centre.
Full Bloom: Even deep pink, with the inner petal tips slightly lighter.
Before Fading: Fading pink with a pale silvery-pink edge.
Colour Fading Description: During opening the deep raspberry-pink changes to a vivid, uniform deep pink, then moderately fades before the flower fades, with a pale silvery-pink edge.

Fragrance and Aroma

Fragrance Strength: strong, well-scented rose
Fragrance Character: fresh, fruity, old-rose
Pollinator Attraction: Semi-double, fragrant flowers with accessible stamens attract pollinators.
Pollinator-Friendly Rating: Double-flowered, fragrant variety with accessible stamens that is moderately attractive to pollinators.

Hip Characteristics

Hip Shape: spherical
Hip Colour: bright orange-red
Hip Comment: In autumn it produces conspicuous, ornamental, spherical rose hips 8–12 mm in diameter, bright orange-red in colour.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: According to the descriptions, it tolerates heat but requires regular watering during prolonged dry conditions.
Disease Resistance: resistant
  • powdery mildew – resistant
  • black spot – resistant
  • rust – resistant

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement low; good disease resistance, generally requires minimal intervention.
Primary Uses: flower bed, edging, low hedge, container, cut flower, specimen

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
EEUWIGE PASSIE – pink bedding floribunda rose - Vissers
Full, uniformly deep pink hue with delicate raspberry tones in places. - flowerbed floribunda rose - strong, well-scented rose - fresh, fruity, old-rose
The rose webshop. - pink - strong, well-scented rose - Eeuwige Passie - flowerbed floribunda rose - (2.3-3.1ft (70-95 cm))
Inflorescence: cluster-flowered Height: 2.3-3.1ft (70-95 cm) Flower shape: cupped (cup-shaped) Winter hardiness: 6b pink - André Casteels – Casteels Rozenkwekerij (Belgium) flowerbed floribunda rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.3-3.1ft (70-95 cm) Height: 2.3-3.1ft (70-95 cm) - Flower fullness: very double-flowered Eeuwige Passie - Roses in the garden | pharmaROSA® Neonatal - premium silver Martin Vissers

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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For professional partners only
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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.