FLORIANA – apricot bedding floribunda rose – VISblopet
FLORIANA offers growers a compact, bushy floribunda base that is well suited to bedding production in standard container formats, delivering reliable garden performance for retail and reseller channels. Its apricot tonality and warm, creamy peach flowers support distinctive, thematically coherent ranges for curated rose collections and public projects. As an own-root pharmaROSA® NEONATAL cutting, it provides a predictable, regenerative structure for multi-year cropping, with homogeneous stands and low replacement in nursery beds and 2–3 L lines. The moderately dense, mid‑green, slightly glossy foliage frames the blooms cleanly in park, edging and urban schemes, while the remontant, abundant second flowering enables planned flushes for staggered dispatch. Strong, pronounced fragrance aligns with premium bedding and collection concepts, and the semi-double, cluster‑flowered inflorescences give consistent visual volume in retail-ready product. With H7 hardiness and tolerance down to -21 °C, it performs reliably even in exposed northern schemes where cold and wind are regular challenges, giving a robust platform for public‑realm and municipal supply. In typical own‑root development, roots establish in year one, framework builds in year two, and full ornamental value is realised from year three onwards under professional management.
Usage options
Finished-product ideas
- 2–3 L Retail Bedding Floribunda – compact, bush-trained plants finished in 2–3 L standard containers, highlighting the warm peach colour and strong fragrance as a reliable garden performance bedding option – retail / reseller channels
- Fragrant Park Rose Line – own-root stock grown on for park and edging use, using 2–3 L starting material to establish uniform, remontant, strongly scented displays in public beds – municipal and institutional landscape suppliers
- Thematic Peach Collection Pot – curated 2–3 L pots grouped as a colour-themed range, leveraging compact habit and repeat flowering for show gardens and rose collections – specialist nurseries and garden attractions
- Urban Edging Rose Module – medium-maintenance, hardy plants supplied from standard containers for edging paths and small urban beds, balancing moderate disease tolerance with reliable garden performance – urban project contractors
- Landscape–Cut Dual-Purpose Block – own-root beds established from 2–3 L plants to serve both decorative park use and supplementary small-stem cut-flower harvests from cluster blooms – integrator systems and nursery networks
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Floribunda bedding rose from the Bedding rose collection; registered as VISblopet and marketed as Floriana Bedding rose VISblopet, a commercial bed rose floribunda type for professional production. |
| Origin and breeding |
Bred by Martin Vissers in Belgium from ‘Sweet Blondie’ × ‘Peter -Paul Rubens’; introduced and registered in 2016, with initial distribution via Jan Spek Rozen B.V. for international nursery and wholesale use. |
| Awards and recognition |
Recognised with a Silver medal at the National Rose Trial Garden of Australia in 2019 and the Hamilton Gardens NZ Perpetual Challenge Award for Best tea hybrid of the show in 2019, confirming strong ornamental merit. |
| Growth and structural characteristics |
Bushy, compact shrubs reaching 65–95 cm in height and spread, moderately thorny, with moderately dense, slightly glossy mid-green foliage; supplied as bush-trained plants suitable for standard container or bedding production routes. |
| Flower morphology |
Semi-double, cup-shaped flowers with 13–25 petals in medium size (1.5–2.75 in), borne in clusters of 1–3 per stem; remontant habit with abundant second flowering, providing consistent decorative effect and cutting potential. |
| Colour data and phenology |
Warm peach blooms with creamy soft tones and salmon blush; ARS code ab, RHS 23C outer and 22D inner; colour lightens in strong sun with outer petals turning creamy, maintaining ornamental value through opening and fading stages. |
| Fragrance and aroma |
Pronounced strong fragrance with a slightly sweet, fruity character; semi-double flowers moderately attract pollinators but partially concealed stamens reduce full nectar access, balancing sensory impact with bedding presentation. |
| Hip characteristics |
Produces moderately abundant, small globular hips, 6–10 mm in diameter, in an orange-red shade; hips can contribute additional late-season interest without significantly affecting the plant’s bedding and landscape utility. |
| Resistance and winter hardiness |
Hardy to approximately -21 to -18 °C (RHS H7, Swedish zone 3, USDA 6b); moderate tolerance to heat and drought with regular watering in dry spells; moderate resistance to powdery mildew, black spot and rust under standard care. |
| Horticultural recommendations |
Best used in flowerbeds, parks, edging, solitary specimens, urban green spaces and for cut flowers; medium maintenance with occasional plant protection; suited to standard container production in 2–3 L pots as bush-trained plants. |
FLORIANA Bedding rose VISblopet combines compact, bushy habit, remontant fragrant blooms and proven hardiness with own-root predictability and regeneration, making it a practical candidate for reliable bedding programmes where we can align volumes and schedules together.