Lavande Parfumée – pharmaROSA NEONATAL rooted cutting
This mauve‑lilac floribunda offers remontant flowering, fragrance impact and compact bushy structure that translate reliably into medium‑maintenance, border‑grade retail products from a 2–3 L container route. As own‑root tray material it supports predictable stock building for thematic and collection planting where a stable lavender‑toned colour line is required, while its medium intervention needs suit UK nursery systems working under wind and winter pressure in Scotland and northern England. The floriferous, cluster‑flowered habit underpins credible “reliable garden performance” promises, with a clear development arc where roots establish in year one, structural shoots build in year two and full ornamental value comes through from year three. Professional partners can use this cultivar as a repeat‑flowering, scent‑led bedding option that fits standard retail and reseller channels, while the own‑root platform provides longevity, regeneration and low replacement risk when planning stock and capacity across seasons.
Usage options
Finished-product ideas
- Fragrant Border 3L – 2–3 L standard container line focused on strong rosy fragrance and compact bushy habit, targeting reliable garden performance in core border ranges – retail / reseller channel.
- Mauve Collection Feature – colour-coordinated 40–50 L specimen plants using the dense, upright structure and stable mauve-lilac tone as focal points in thematic ranges – premium retail / reseller projects.
- Remontant Bedding Series – cluster-flowered, remontant plants finished in 2–3 L pots for season-long bedding and border rotations where repeat colour and medium maintenance are key – volume retail / reseller programmes.
- Scented Cut & Garden Duo – standard container crop managed to supply both garden-ready plants and occasional cut stems, leveraging strong fragrance and full blooms for flexible merchandising – independent retail / reseller outlets.
- Collection Garden Line – own-root, award-recognised plants produced in 2–3 L as part of a curated cultivar set for thematic and show gardens, capitalising on regeneration and longevity in collection plantings – specialist retail / reseller partners.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Floribunda bedding rose from the Bed rose group; registered cultivar name Dorvand, current trade name Lavande Parfumée, with ARS approved exhibition name Lavande Parfumée for show use. |
| Origin and breeding |
Bred in France in 2006 by François Dorieux II, introduced and distributed by Roseraie Dorieux in 2007; parentage unknown, representing contemporary French floribunda selection work. |
| Awards and recognition |
Recognised at Bagatelle (Paris) in 2007 with Coupe du Parfum, Rose la plus parfumée and Choix des Enfants, highlighting both fragrance intensity and broad visitor appeal in trial conditions. |
| Growth and structural characteristics |
Bushy, compact shrub reaching about 85–115 cm in height with 40–60 cm spread, dense mid‑green matte foliage and moderate prickliness; spent blooms persist and normally require manual removal. |
| Flower morphology |
Medium-sized, full, cup-shaped blooms with slightly frilled edges, typically 26–30 petals; produced in clusters, with remontant flowering and a second flush that is also notably abundant in season. |
| Colour data and phenology |
Single-coloured cool mauve-lilac with subtle silvery sheen, RHS 76A outer and 76C inner; colour lightens in strong sun but retains purplish tones better in cooler periods, offering a soft, pastel effect. |
| Fragrance and aroma |
Very strong, long-lasting rosy fragrance character; double, cupped flowers partly conceal stamens so pollinator value is moderate, with reduced nectar and pollen access compared with simpler forms. |
| Hip characteristics |
Hip set is generally poor due to double flowers; when present, hips are small, around 0–4 mm diameter, with no notable ornamental or production value for decorative fruiting purposes. |
| Resistance and winter hardiness |
Medium resistance to powdery mildew, black spot and rust; hardy approximately to −21 to −18 °C (RHS H7, Swedish zone 3, USDA 6b), with moderate heat and drought tolerance given adequate irrigation in dry spells. |
| Horticultural recommendations |
Suited for borders, cut flower use and specimens; bush-trained compact plant for standard container production in 2–3 L pots, with medium maintenance and periodic pest and disease management needs. |
Lavande Parfumée Dorvand combines compact, bushy structure, remontant, award-backed fragrance and own-root longevity to support predictable, low-replacement blocks for reliable garden performance; please contact us to align schedules and capacity for your programmes.
