Mamiethalène Les Provençelles® MASmatha – pharmaROSA® NEONATAL rooted cutting
Compact and bushy growth makes Mamiethalène Les Provençelles® MASmatha a practical, space‑efficient choice for nursery beds and 2–3 L container production where reliable, medium‑maintenance shrub roses are required for retail and reseller programmes. The semi‑double, cluster-flowered lilac‑purple blooms combine a refined colour play with repeat performance, supporting a “reliable garden performance” positioning in standard finished products for flower beds and decorative containers. Own‑root technology supports predictable, renewable growth for long‑term stock blocks and collection plantings, particularly valuable for thematic rose gardens in cooler UK regions where robust winter tolerance and wind exposure are frequent challenges. With medium disease resistance and a measured care profile, it suits production systems aiming for consistent quality without excessive plant protection input. The compact, dense foliage and bush‑trained release form fit streamlined handling and bench layout, while the shrub character remains attractive in larger, 40–50 litre feature containers when required for institutional or public‑realm projects. Over a natural development arc—roots consolidating in year one, framework building in year two, and full ornamental expression from year three—this own‑root material underpins homogeneous, low‑replacement stands for scalable wholesale supply.
Usage options
Finished-product ideas
- 2–3 L Provençelles® bench line – Own-root, bush-trained plants in 2–3 L standard containers highlighting the Les Provençelles® collection and the cultivar’s compact, dense habit for reliable bed and container use – retail garden centres and DIY chains
- Lilac–purple colour block series – A coordinated shrub rose range grouped by violet–lilac flower tones, capitalising on the distinctive colour play and repeat flowering of this cultivar in uniform 2–3 L pots – multiple-outlet nursery networks and integrated retailers
- Public-realm shrub bedding unit – Batch-produced, compact shrubs for flower beds with medium maintenance needs and robust winter hardiness, supplied in recyclable containers ready for rapid site planting – municipal, institutional and contractor frameworks
- Large patio feature container – Selected, evenly structured plants shifted into 40–50 litre containers for high-impact yet compact feature planting with reliable repeat colour and own-root durability – landscaping firms and public-venue procurement
- Thematic collection specimen – Clearly labelled own-root stock for Les Provençelles® and Massad breeder collections, where colour character and cultivar authenticity matter for curated displays – specialist nurseries and show-garden organisers
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Collection Les Provençelles®, shrub rose, commercial flowerbed shrub rose, bed rose group; registered as MASmatha and marketed as Mamiethalène Les Provençelles® MASmatha, with no former or ARS exhibition name recorded. |
| Origin and breeding |
Bred by Dominique Massad in France, 2015, with parentage unknown; introduced and initially distributed by Pétales de Roses, Châtillon-Saint-Jean, in 2015, representing a modern French shrub rose selection. |
| Awards and recognition |
not provided |
| Growth and structural characteristics |
Bushy shrub rose reaching about 75–105 cm in height with 60–85 cm spread, moderately thorny shoots, and dense mid-green, slightly glossy foliage; no specific self-cleaning data are available for this cultivar. |
| Flower morphology |
Semi-double, cup-shaped flowers with 13–25 petals, large size around 2.75–3.95 inches, produced in clusters; good repeat flowering with a notably abundant second flush under suitable cultural conditions. |
| Colour data and phenology |
Petals show vivid fuchsia and deep purple tones with violet nuances, ARS code M, RHS N78A outer and 75C inner; colours pale somewhat in strong sun yet remain darker violet-fuchsia in cooler periods before eventual softening. |
| Fragrance and aroma |
Fragrance is described as pleasant but mild, with a subtle background character rather than a dominant scent; strongly double form and reduced stamen access mean it is only marginally attractive to pollinating insects. |
| Hip characteristics |
Rose hips are generally limited due to the double flower form; where formed, they are spherical, orange-red, about 8–12 mm in diameter, and appear occasionally rather than as a main feature of the cultivar. |
| Resistance and winter hardiness |
Hardy approximately to -21 – -18 °C, corresponding to RHS H7, Swedish Zone 3 and USDA Zone 6b; disease resistance is medium overall, including medium susceptibility levels to powdery mildew, black spot and rust. |
| Horticultural recommendations |
Recommended for flower beds and containers with a bush-trained, compact plant form; standard container production route with 2–3 litre target pots and medium maintenance, including occasional irrigation in prolonged drought and some plant protection. |
Mamiethalène Les Provençelles® MASmatha offers compact, bushy own-root shrubs with distinctive lilac–purple clusters, medium-input manageability and long-lived, regenerating stands, making it a sound option to discuss for scheduled nursery and wholesale programmes.