NOUCHETTE – yellow nostalgic rose - Ducher & Massad – pharmaROSA® NEONATAL
Romantica production with Nouchette offers professional growers a bushy, medium‑tall shrub rose that fits premium container programmes and exclusive retail assortments. As own‑root pharmaROSA® NEONATAL material it provides a renewable, long‑life base, supporting homogeneous stands and predictable capacity for nursery networks serving public and private projects in cooler, exposed locations, where winter and wind tolerance is a consistent requirement. The cultivar’s nostalgic rosette blooms, strong fragrance and yellow colour make it a clear candidate for high‑margin, story‑driven lines, while a remontant flowering habit and clustered inflorescences support continuous display in 5–7 L premium containers and larger 40–50 litre feature specimens. With moderate maintenance needs and average disease resistance, semi‑finished NEONATAL plants establish roots in Year 1, build framework shoots in Year 2 and reach full ornamental expression from Year 3, aligning well with planned, multi‑year stock strategies for exclusive rose collections in the UK market.
Usage options
Finished-product ideas
- Premium 5–7 L Romantic Nouchette – bush‑trained, 3–5 cane own‑root plants in 5–7 L pots, emphasising nostalgic rosette flowers and strong fragrance for exclusive finished product benches – target audience/channel: independent garden centres and premium retail / reseller.
- 40–50 L Fragrant Courtyard Specimen – upscaled containers with a single, well‑structured shrub developed from NEONATAL material, marketed on scent and rich yellow colour for patios and entrances – target audience/channel: landscape‑oriented retailers and project suppliers.
- Romantic Yellow Collection Trio – coordinated 5–7 L series combining Nouchette with complementary cultivars in a Romantic rose theme, relying on repeat flowering and heat tolerance for reliable display – target audience/channel: concept‑driven nurseries and chain retail buyers.
- Fragrance Highlight Bed Plant – bed‑grown or large‑container shrub positioned primarily on very strong sweet‑fruity fragrance and high flower petal count, using own‑root durability to support longer planting cycles – target audience/channel: show gardens, public attractions and specialist retailers.
- Nostalgic Cut & Garden Dual Line – premium shrub line in 5–7 L enabling occasional cutting of large, very full blooms for bouquet use alongside garden planting, built on moderate maintenance needs and stable own‑root growth – target audience/channel: florists with in‑house plant areas and boutique garden centres.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Trade name Nouchette Romantic rose Ducher & Massad, Romantic rose commercial group, Romantica shrub type, nostalgia rose exhibition category; former and registered names not provided by the breeder. |
| Origin and breeding |
Bred in France in 2012 by Fabien Ducher and Dominique Massad at Roseraie Ducher; parentage unknown; introduced and initially distributed by Roseraie Ducher in 2012 for Romantic shrub use. |
| Growth and structural characteristics |
Bushy shrub habit, reaching about 100–150 cm in height with 80–130 cm spread, moderately dense mid‑green, slightly glossy foliage and moderate prickliness; self‑cleaning capacity and related traits not provided. |
| Flower morphology |
Very full rosette blooms with more than 40 petals, large size around 2.75–3.95 inches, produced mainly in clusters of three to five flowers per stem; remontant flowering with a notably profuse second flush. |
| Colour data and phenology |
Bright, rich yellow base colour; deep golden‑yellow buds, mid to lemon‑yellow newly opened flowers, becoming uniform sun‑yellow with golden centre, then fading to pale butter‑yellow with delicately cream‑tinged petal edges; colour retention moderate. |
| Fragrance and aroma |
Very strong, garden‑filling fragrance with a sweet‑fruity character, making it primarily a decorative, scent‑focused variety rather than a pollinator plant; stamens are largely concealed by the fully double bloom form. |
| Hip characteristics |
Hip formation is generally limited by the very double flowers; where formed, hips are small, spherical, orange‑red and around 6–11 mm in diameter, offering only minor ornamental contribution to late‑season display. |
| Resistance and winter hardiness |
Rated H6 with USDA zone 7b and Swedish zone 2, tolerating approximately −15 to −12 °C; good heat tolerance, no specific drought data; overall medium disease resistance, with resistance to powdery mildew and black spot and medium susceptibility to rust. |
| Horticultural recommendations |
Suited to flower beds, cut‑flower use and specimen planting; moderate maintenance needs and average disease resistance, requiring occasional plant protection; intended as bush‑trained, 3–5 cane stock for premium container production from own‑root NEONATAL cuttings. |
NOUCHETTE – yellow nostalgic rose - Ducher & Massad combines strong fragrance, Romantic yellow rosette blooms and reliable bushy structure on own roots to support predictable, long‑term premium production; we would be pleased to discuss capacity and timing with you.
