OKÁLYI IVÁN EMLÉKE – red bedding floribunda rose – pharmaROSA® NEONATAL
Floribunda production of OKÁLYI IVÁN EMLÉKE offers compact, bushy, bedding performance well suited to standard containers and 2–3 L retail lines, with remontant, cluster-flowered heads that give a dependable colour show across the season. This floribunda’s moderate foliage density and medium maintenance requirement sit comfortably in UK nursery workflows where reliable, not extreme, inputs are preferred, while its H7 hardiness and -21–-18 °C tolerance support cropping for regions where winter and wind exposure are common. As a park and urban-green candidate, the good heat and moderate drought tolerance work for municipal-style specifications and public-realm planting schemes. Own-root NEONATAL material underpins predictable bush structure and long-term stand stability, supporting nursery propagation beds, container grow-on and wholesale stocking with renewable, low-replacement plants. Year 1 focuses on root establishment, Year 2 builds structural shoots, and by Year 3 the planting shows full ornamental value with homogeneous blocks and manageable care. This gives You a flexible wholesale base for standard finished products in 2–3 L, scalable into larger feature pots where longer-term display is required. With PharmaRosa’s professional own-root platform You can plan volumes, release timings and colour ranges with confidence while aligning private-label bedding and collection ranges to your retail and reseller partners.
Usage options
Finished-product ideas
- 2–3 L retail floribunda line – compact, bushy plants with remontant cluster flowering, grown from NEONATAL own-root material into standard 2–3 L containers as a reliable garden-performance offer – target audience/channel: retail and reseller chains.
- Public-park bedding contracts – mass-produced 2–3 L stock for municipal beds and parks, using the good heat/drought tolerance and H7 hardiness to support robust urban and regional schemes – target audience/channel: public-realm and council suppliers.
- Commemorative rose collection range – curated selections in standard containers highlighting the cultivar’s commemorative naming and floribunda bed-rose character, propagated and maintained on own roots for identity security – target audience/channel: thematic and show-garden nurseries.
- Large feature tubs 40–50 L – step-up production from 2–3 L to 40–50 L containers for park entrances and institutional focal points, leveraging stable bush form and season-long colour shift – target audience/channel: landscape contractors and project specifiers.
- Private-label floribunda bedding mix – integrated programme using NEONATAL trays to feed a colour-range of 2–3 L bed roses, with OKÁLYI IVÁN EMLÉKE as the red/orange-red component – target audience/channel: multi-site nurseries and wholesalers.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Collection bedding rose, exhibition shrub rose, floribunda bed rose type; current trade name “Okályi Iván emléke Bedding rose Márk”; registered cultivar name not provided; ARS exhibition name not provided. |
| Origin and breeding |
Parentage unknown; breeder Márk Gergely, Hungary; breeding year listed as 2000 with presumed introduction in 1998 via PharmaRosa Ltd.; breeding company and formal registration year not provided. |
| Awards and recognition |
Data not provided; no competition, collectors’ or global awards are listed for this cultivar in the available technical documentation. |
| Growth and structural characteristics |
Bushy, spreading growth habit reaching 60–85 cm high and 50–70 cm spread; moderately dense, slightly glossy medium-green foliage; moderately prickly stems; self-cleaning behaviour not provided in current descriptions. |
| Flower morphology |
Medium-sized, double flowers with around 26–39 petals, cup-shaped and borne in clusters; floribunda habit with remontant, abundant second flush; typical flower size approximately 1.5–2.75 inches diameter on well-grown plants. |
| Colour data and phenology |
Intense red with orange tinge; bud deep scarlet; newly opened bright orange-red with darker centre; full bloom fiery red with orange gradient; gradual fade to coral pink with orange glow; ARS rb, RHS 44A outer and 46B inner petals. |
| Fragrance and aroma |
Fragrance described as fruity and sweet in character but very weak, barely noticeable in normal garden use; double flowers with 40+ petals limit stamen access and therefore offer only limited pollinator attraction. |
| Hip characteristics |
Occasional hips only; spherical red fruits around 10–14 mm in diameter when formed, adding modest late-season interest but not a defining ornamental or production feature for this cultivar. |
| Resistance and winter hardiness |
Rated H7 with approximate hardiness from -21 to -18 °C; Swedish zone 3 and USDA 6b; moderate resistance to powdery mildew, black spot and rust; tolerates heat and moderate drought well under typical garden and landscape conditions. |
| Horticultural recommendations |
Recommended as a bedding, park, specimen and urban green-space shrub; medium maintenance with average disease resistance requiring occasional treatments; bush-trained compact plant suited to standard container production with 2–3 L target pots. |
OKÁLYI IVÁN EMLÉKE offers compact floribunda bedding performance, remontant colour and good heat tolerance on a predictable own-root base, giving durable, homogeneous stands for standard containers; please contact us to align volumes and scheduling.
