Bedding rose

20-195-1
20-195-2

Orange Sensation ®

Bedding rose

- – Gerrit De Ruiter

Intense warm orange-red shade, with a slightly darker tone on the outer petals. - bedding floribunda rose - rose, medium-strength, clearly noticeable fragrance - softly sweet, fruity character

– Vivid orange-red blooms with excellent colour retention.
– Reliable, remontant flowering throughout the season.
– Bushy, compact habit ideal for beds and borders.
– Medium, clearly noticeable fruity rose fragrance.
– Proven show winner with multiple gold medals.
Special feature: Exceptionally hardy to RHS H7, down to about –25 °C.
Standard finished product
Orange Sensation ®
pharmaROSA® NEONATAL rooted rose cutting
28,34 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
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Orange Sensation ® – orange-red bedding floribunda rose – pharmaROSA® NEONATAL

Orange Sensation® offers reliable bedding-floribunda performance as pharmaROSA® NEONATAL own-root material, supporting volume production of compact, bush-trained plants in the standard container route (2–3 L) for retail and reseller channels. Its dark green, glossy foliage and colour-stable, mid-sized, cluster-flowered, semi-double blooms deliver the consistent ornamental value that UK nursery and park projects expect, even where winters are cold and winds can be persistent in northern regions. The remontant flowering rhythm, medium self-cleaning behaviour and compact 80–110 cm habit enable predictable scheduling and efficient bed or pot spacing in nursery systems. On own roots, the cultivar’s longevity and regenerative capacity underpin homogeneous stands, stable output and reduced replacement over time—particularly valuable when building thematic rose garden ranges or municipal stock. Medium maintenance needs and moderate disease resistance are straightforward to integrate into existing protection programmes, while recognised awards strengthen product credibility in collection-style offerings. Planned as tray-rooted, 3–6‑month-old NEONATAL material, Orange Sensation® fits a Year‑1 roots, Year‑2 structural growth, Year‑3 full ornamental value development arc for dependable projects and wholesale supply.


Usage options

Target area Reasoning
Flowerbed and park mass-planting The compact, bushy 80–110 cm habit with dense, glossy foliage gives uniform bed structure, ideal for standard container production in 2–3 L pots and fast turnover. Medium maintenance and moderate resistance are easy to integrate into scheduled plant-health programmes. Own-root NEONATAL material supports homogeneous, renewable planting stock for thematic rose gardens and public-realm projects, providing visual reliability for nursery and landscape supply chains
Urban green space and streetscape plantings Reliable remontant flowering with medium self-cleaning supports long display windows in high-visibility urban schemes, while standard container production simplifies logistics and bench presentation. Recommended for flowerbeds, parks and urban green spaces where stable, own-root stands reduce replacement demand and support predictable capacity. This aligns well with a “reliable garden performance” positioning for public-realm-focused growers
Edging and low structural lines The bedding floribunda type with medium-sized, cluster-flowered blooms creates clear edging lines without excessive height, suiting 2–3 L retail-ready units in the standard container path. Medium maintenance is manageable for both nursery and end-site teams, reinforcing the main value of dependable garden structure. Own-root material keeps edging lines even over time for wholesale partners serving retail projects
Colour-focused retail ranges The intense, warm orange-red colour with excellent retention and only slight lightening in strong sun gives a stable colour block for benches and catalogues. This supports standard finished-product positioning in 2–3 L pots and consistent labelling in private-label lines. Own-root NEONATAL supply allows repeatable batches that match colour expectations in collection-oriented and show-garden assortments for retail-oriented nurseries
Fragrance-led bedding selections The clearly noticeable, softly sweet, fruity fragrance adds a differentiating feature within bedding floribundas, useful for curated “scented bed” or “fragrant park” segments. In the standard container route, this enables a persuasive mid-sized SKU with both visual and olfactory appeal, while own-root durability suits long-term, themed rose gardens where characterful cultivars are maintained for years for specialist collection growers
Cool-climate and exposed-site projects H7 hardiness to around –26– –23 °C and robust overall constitution allow confident use in cooler or more exposed UK locations, complementing nursery propagation beds that serve northern and inland regions. Standard container production in 2–3 L pots remains practical, while own-root longevity secures the long-term base stock needed for institutional and municipal schemes in areas where winters can be harsh and winds persistent for regional public-project suppliers
Cultivar collections and show gardens Proven pedigree from De Ruiter with gold medals in 1961 and 1968 provides clear curatorial value in exhibition floribunda and bedding collections. NEONATAL own-root material supports cultivar-true maintenance and renewal over time in propagation beds and 2–3 L display stock. This fits thematic rose gardens seeking historically established, reliable performers under a standard finished-product positioning for show-garden and collection curators
Cut flower side-line from bedding stock Medium-sized, cup-shaped, semi-double clusters with good colour stability can be harvested as short-stemmed cuts from bed or container blocks, adding a side revenue stream without changing the main standard container route. Maintenance remains medium, using existing spray programmes while own-root stands regenerate well after cutting. This suits nurseries combining bedding production with ad hoc cut supply for mixed-output professional growers

Finished-product ideas

  • 2–3 L bedding floribunda line – Standard container production of compact, bush-trained plants with intense orange-red clusters and medium maintenance needs, positioned as reliable garden performers for multipack bedding benches – retail and reseller channels
  • Park and urban project containers – Robust, H7-hardy, own-root stock in 3 L pots for parks, edging and urban green spaces, leveraging remontant flowering and stable colour to support specification-driven schemes – public-realm suppliers
  • Thematic rose-garden collection block – NEONATAL own-root batches used to maintain cultivar-true stands of Orange Sensation® in nursery beds, then shifted into 2–3 L display units, highlighting award history and fragrance – show gardens and curated collections
  • Fragrance-accented bedding mix – Mixed floribunda ranges where Orange Sensation® adds medium-strength, fruity fragrance and vivid colour, grown in standard containers for easy bench grouping and label-driven sales – garden-centre-focused nurseries
  • Project-grade bulk edging packs – Uniform, compact plants supplied in volume from own-root propagation beds, finished in 2–3 L pots for edging, car-park surrounds and institutional plantings, optimising predictable structure and moderate maintenance – landscape contractors’ wholesalers

Technical cultivar profile
Parameter Data
Name and registration Orange Sensation®; registered cultivar name Orange Sensation, floribunda bedding rose, collection “Bedding rose”; ARS exhibition category exhibition floribunda; former name not provided; verified authenticity 17.03.2025.
Origin and breeding Bred by Gerrit De Ruiter, Netherlands, 1961, parentage ‘Amor’ × ‘Fashion’; introduced and initially distributed by C. Gregory & Son Ltd. in the United Kingdom in 1961; commercial type bedding floribunda rose.
Awards and recognition Royal National Rose Society Gold Medal 1961, The Hague Gold Medal 1968 and Golden Rose 1968, confirming long-standing ornamental reliability and relevance for collection and exhibition-focused plantings.
Growth and structural characteristics Bushy shrub reaching about 80–110 cm in height and 50–75 cm spread, with dense, glossy dark green foliage; moderate prickliness; medium self-cleaning so some spent blooms may remain on the shoots and need occasional removal.
Flower morphology Semi-double, medium-sized cup-shaped blooms (approximately 1.5–2.75 in), carried in clusters; 17–25 petals per flower; remontant character with an abundant second flush, supporting repeated seasonal display in beds and containers.
Colour data and phenology Intense warm orange-red colour with slightly darker outer petals; colour lightens slightly in strong sun but remains vivid in cooler conditions; excellent colour retention with nuanced tone changes from bud to full bloom.
Fragrance and aroma Medium-strength, clearly noticeable fragrance with a softly sweet, fruity character; mainly ornamental use as pollinator friendliness is limited due to flower form and stamen accessibility, but scent adds value in bedding contexts.
Hip characteristics Rose hip set generally poor due to double to semi-double flowers; where present, spherical orange-red hips of about 7–10 mm diameter provide modest late-season interest without significantly affecting ornamental display.
Resistance and winter hardiness Hardy to approximately –26– –23 °C (RHS H7, Swedish zone 4, USDA zone 5b); moderate tolerance to heat and drought with watering required in extended dry periods; disease resistance moderate to powdery mildew, black spot and rust.
Horticultural recommendations Recommended for flowerbeds, parks, urban green spaces, edging and also as a cut side-use; medium maintenance with occasional pest and disease control; release form bush-trained compact plants, best in standard container production, 2–3 L target pots.

Orange Sensation® as pharmaROSA® NEONATAL own-root material combines compact, reliable bedding performance, strong colour stability and proven hardiness with long-lived, regenerative stands, making it a practical candidate for aligning capacity and project schedules in your range planning.

Detailed product attributes

Product Identification Data

Product Name: ORANGE SENSATION ® – orange-red bedding floribunda rose - De Ruiter
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:17.03.2025
Cultivar Quality Rating: premium bronze
Item Number: [773] 20-195 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The term 'Narancs-szenzáció' refers to the flower's vivid orange-red colour and spectacular display.
Registered Cultivar Name: Orange Sensation
Original Trade Name: Orange Sensation
Current Trade Name: Orange Sensation ® Bedding rose Orange Sensation
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: exhibition floribunda; bush rose
Collection: Bedding rose

Origin and Breeding

Initial Distributor: C. Gregory & Son Ltd. (United Kingdom, 1961)
Breeder: Gerrit De Ruiter
Breeding Company / Institution: De Ruiter (Netherlands)
Breeding Year: Netherlands, 1961
Parentage: ‘Amor’ × ‘Fashion’

Awards and Honours

Competition and Show Awards: RNRS – Gold Medal (1961); The Hague – Gold Medal (1968); The Hague – Golden Rose (1968)

Growth and Structural Characteristics

Height: 2.6-3.6ft (80-110 cm)
Spread: 1.6-2.5ft (50-75 cm)
Growth Habit: bushy (shrub)
Foliage: The variety has dense foliage; the leaves are glossy and dark green.
Prickliness: moderately thorny
Self-Cleaning Description: Some spent blooms fall off naturally, but they may remain on the shoot.
Self-Cleaning Intensity: self-cleaning medium

Flower Morphology

Petal Count: 17-25
Flower Fullness: semi-double
Flower Shape: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: OR RHS code: 34A (outer), 34B (inner)
Repeat Flowering: Remontant: the second flowering is also abundant.

Colour Data and Phenology

Colour: orange-red
Flower Colour Description: Intense warm orange-red shade, with a slightly darker tone on the outer petals.
Closed Bud: The surface is vivid orange-red, with a deeper reddish tinge at the tip.
Newly Opened Flower: The inner side is a radiant orange, with a deeper red‑orange band along the edge.
Full Bloom: The colour is an even mid orange-red, the petal edge slightly darker.
Before Fading: The colour is a muted orange‑red with a pale salmon‑red sheen.
Colour Fading Description: In strong sunlight it lightens slightly, while in cooler conditions it remains more vivid.

Fragrance and Aroma

Fragrance Strength: rose, medium-strength, clearly noticeable fragrance
Fragrance Character: softly sweet, fruity character
Pollinator Attraction: Its flowers attract pollinators only to a limited extent, and the flower form (simple/semi‑double/double) and the accessibility of the stamens significantly affect their attractiveness.
Pollinator-Friendly Rating: Its semi-double flowers attract pollinators only to a limited extent, so it is mainly ornamental; pollinator friendliness: limited

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: Rose hip set is expected to be poor due to the double flowers; spherical orange-red hips measuring 7–10 mm in diameter.

Resistance and Hardiness

Hardiness (°C): -26–-23 °C
Heat and Drought Tolerance Description: Performs well in heat; requires watering during extended dry periods.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement medium; occasionally requires pest and disease control.
Primary Uses: flowerbed, park, urban green space, edging, cut flower

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
ORANGE SENSATION ® – orange-red bedding floribunda rose - De Ruiter
Intense warm orange-red shade, with a slightly darker tone on the outer petals. - bedding floribunda rose - rose, medium-strength, clearly noticeable fragrance - softly sweet, fruity character
The rose webshop. - orange-red - rose, medium-strength, clearly noticeable fragrance - Orange Sensation ® - bedding floribunda rose - (2.6-3.6ft (80-110 cm))
Inflorescence: cluster-flowered Height: 2.6-3.6ft (80-110 cm) Flower shape: cup-shaped Winter hardiness: 5b orange-red - C. Gregory & Son Ltd. (United Kingdom, 1961) bedding floribunda rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.6-3.6ft (80-110 cm) Height: 2.6-3.6ft (80-110 cm) - Flower fullness: semi-double Orange Sensation ® - Roses in the garden | pharmaROSA® Neonatal - premium bronze Gerrit De Ruiter

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.