Romantic rose

21-008-1
21-008-2

Renée Van Wegberg™

Taste of Love®

BOZmilefra – PhenoGeno Roses

Soft, vivid mid-pink shade with warm undertones. - nostalgia rose - strong, well-scented rose - sweet, fruity

– Strong, sweet fruity fragrance for lovers
– Elegant mid-pink rosette blooms
– Abundant repeat flowering all season
– Compact, bushy habit for beds and pots
– Premium novelty from PhenoGeno Roses
– Special feature: Edible petals for creative culinary use.
Exclusive finished product
Renée Van Wegberg™
pharmaROSA® NEONATAL rooted rose cutting
30,77 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
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RENÉE VAN WEGBERG™ – pink nostalgia rose rooted cutting for professional growers

Romantica character and fragrance-driven appeal make RENÉE VAN WEGBERG™ a compelling choice for nurseries seeking premium, nostalgia-style shrub roses with reliable own-root performance as part of a scalable propagation base. Its compact, bushy framework (70–110 cm) and dense, dark green foliage suit 5–7 L container production for retail and reseller channels focused on exclusive finished product lines. The very double, rosette flowers with strong, sweet-fruity scent deliver consistent flower quality and form, supporting positioning in thematic rose gardens and curated collections, where mid-pink colour stability and good colour retention are valued. Own-root material underpins predictable, renewable growth and long lifespan across nursery beds and container systems, helping maintain homogeneous stands and low replacement rates over time, and performing reliably even in a range of British conditions with winter and wind resilience important for Scotland and northern England. With moderate disease and heat tolerance and a medium maintenance profile, plants are well suited to planned plant protection regimes under professional management, and the development from root establishment, through structural build-up to full ornamental expression over three seasons supports long-term, collection-grade quality for wholesale partners building a diversified portfolio of approx. 1600 cultivars on own roots.


Usage options

Target area Reasoning
Premium 5–7 L Romantica shrub line for retail/reseller The compact, bushy habit and 70–110 cm height build a strong, saleable framework in 5–7 L pots, matching the recommended premium container route and bush-trained release form. This supports an exclusive finished product position in Romantic rose segments for retail and reseller partners.
Fragrance-led nostalgia assortment for thematic rose gardens Strong, sweet-fruity scent combined with very double, rosette blooms fits fragrance-focused, nostalgia-style ranges, while own-root material supports long-term, renewable plantings in public and thematic gardens. Medium maintenance and the premium container path align with curated collections for public-realm and show-garden suppliers.
Colour-stable pink feature for collection and showcase beds The soft mid-pink with good colour retention and controlled fading to pastel/creamy tones ensures stable visual performance in collection beds. Own-root propagation trays feed nursery propagation beds and 5–7 L container programmes that underpin visually coherent Romantic rose displays for collection-driven nurseries.
Border and edging rose for structured planting schemes Compact spread (40–70 cm) and dense foliage support neat, structured borders and edging uses, with bush-trained plants easy to finish into uniform premium containers. This creates predictable modules for integrator systems and nursery networks serving planned border schemes for landscape-oriented wholesalers.
Own-root propagation base for exclusive shrub rose ranges Own-root NEONATAL cuttings provide predictable regeneration, long lifespan and stable stands, ideal as a renewable base for exclusive shrub assortments. Year one emphasises rooting, year two structural framework, and year three full ornamental expression, aligning with premium container timing for long-term range planners.
Culinary-fragrance crossover concept (ornamental first) Primary positioning remains ornamental, but the strong, sweet-fruity scent and listed culinary use open scope for fragrance-themed, story-rich SKUs in 5–7 L pots. Own-root stability and medium maintenance support reliable replenishment for high-value, narrative-led benches for concept-focused retailers.
Collection plant for gene-bank and cultivar maintenance stands Verified cultivar authenticity, premium gold rating and own-root propagation make this variety suitable for long-term cultivar maintenance beds. Medium disease resistance fits professional plant protection strategies, supporting identity-secure stocks for nursery networks across winter- and wind-exposed northern regions for collection curators.
Premium shrub for 40–50 L feature containers and focal points The compact yet substantial framework and cluster-flowered, Romantica-style blooms scale well from 5–7 L production into 40–50 L feature containers, giving high-impact focal points. Own-root longevity aids repeat use and low replacement in institutional and public projects for public-realm contractors.

Finished-product ideas

  • Premium Romantica 5–7 L shrub – Bush-trained plants with 3–5 strong canes, compact habit and mid-pink, very double flowers positioned as an exclusive Romantic rose SKU in premium containers – retail garden centres and quality resellers.
  • Fragrance Collection feature rose – Strong, sweet-fruity fragrance and high petal count presented in 5–7 L pots as a lead fragrance item within a dedicated scented rose bench – specialist rose retailers and mail-order partners.
  • Thematic pink border line – Compact, bushy plants for border and edging use, produced to uniform height in premium containers for easy integration into designed schemes – landscape-oriented nurseries and project suppliers.
  • Culinary-inspired nostalgia concept – Leveraging the listed culinary use with its ornamental, very double blooms to create a story-based, own-root nostalgia SKU in 5–7 L pots – concept-led retailers and lifestyle-focused resellers.
  • Collection-grade feature container – Finished as a strong shrub in 40–50 L containers from own-root stock to provide long-lived focal points in thematic rose gardens and collections – public-realm, institutional and show-garden clients.

Technical cultivar profile
Parameter Data
Name and registration Collection Taste of Love®, Romantic shrub rose, registered as BOZmilefra, traded as Renée Van Wegberg™ Taste of Love® BOZmilefra, exhibition category shrub rose, nostalgia-type Romantic rose selection.
Origin and breeding Bred by PhenoGeno Roses, introduced 2019 via PhenoGeno Roses (Serbia; Netherlands) as an exclusive Romantic shrub, parentage not provided and registration year data not available.
Awards and recognition Entered as a novelty in the ZSzP Plant Novelties Competition 2021, highlighting its relevance as a recent introduction for premium, collection-oriented rose ranges and specialist nursery assortments.
Growth and structural characteristics Compact, bushy shrub reaching 70–110 cm height with 40–70 cm spread, dense dark green slightly glossy foliage (RHS 139A), moderately thorny shoots, suited to bush training with 3–5 strong framework canes.
Flower morphology Very double, rosette-shaped, cluster-flowered blooms with 40+ petals, large size class (approx. 2.75–3.95 in), remontant with abundant second flush, primarily ornamental with limited pollinator accessibility.
Colour data and phenology Soft vivid mid-pink with warm undertones; buds pale pink with darker tip, newly opened flowers richer mid-pink inside, fading gradually to pastel pink with slightly creamy centre while retaining colour well overall.
Fragrance and aroma Strong, well-scented rose with sweet, fruity fragrance character, providing clear sensory value for fragrance-led assortments and thematic plantings; primarily ornamental with stamens concealed by very full petals.
Hip characteristics Rose hips form only to a limited extent due to very double flowers; when present they are small, spherical, 6–10 mm in diameter, with orange-red colouring around RHS 40A, generally of minor ornamental importance.
Resistance and winter hardiness Hardy to approx. -21 to -18 °C (RHS H7, Swedish zone 3, USDA 6b), moderate disease resistance to powdery mildew, black spot and rust, moderate heat tolerance with irrigation needed in prolonged dry periods.
Horticultural recommendations Recommended for borders, containers, edging and culinary use, medium maintenance with occasional plant protection, best marketed as premium container shrub in 5–7 L pots from bush-trained own-root material.

RENÉE VAN WEGBERG™ offers compact, bushy Romantica appeal with strong fragrance and colour-stable, very double blooms on predictable, long-lived own-root stock, making it a reliable candidate for premium programmes where we can jointly plan capacity and timing.

Detailed product attributes

Product Identification Data

Product Name: RENÉE VAN WEGBERG™ – pink nostalgia rose - PhenoGeno Roses
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:02.05.2025
Cultivar Quality Rating: premium gold
Item Number: [512] 21-008 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a feminine given name.
Cultivar Synonym: Incredible Fruity™; Taste of Love®
Original Trade Name: Renée Van Wegberg™
Current Trade Name: Renée Van Wegberg™ Taste of Love® BOZmilefra
Rose Group: Romantica, Shrub
Commercial Type: nostalgia rose
Commercial Group: Romantic rose
Exhibition Category: shrub rose
Collection: Taste of Love®

Origin and Breeding

Initial Distributor: PhenoGeno Roses (Serbia; Netherlands)
Registration Year: Data not available
Breeder: PhenoGeno Roses
Parentage: unknown

Awards and Honours

Competition and Show Awards: ZSzP Plant Novelties Competition – entered novelty (2021)

Growth and Structural Characteristics

Height: 2.3-3.6ft (70-110 cm)
Spread: 1.3-2.3ft (40-70 cm)
Growth Habit: compact, bushy
Foliage: The variety has dense foliage; the leaves have a slightly glossy surface and a dark green tone (RHS 139A).
Prickliness: moderately thorny
Self-Cleaning Description: No data on self-cleaning.
Self-Cleaning Intensity: No data available on self-cleaning strength.

Flower Morphology

Flower Fullness: very double-flowered
Flower Shape: rosette
Flower Size: L (2,75-3,95 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: MP RHS code: 65C (outer), 65D (inner)
Repeat Flowering: Remontant; the second flowering is also abundant.

Colour Data and Phenology

Colour: pink
Flower Colour Description: Soft, vivid mid-pink shade with warm undertones.
Closed Bud: Delicate, pale pink bud with a slightly darker blush at the tip.
Newly Opened Flower: The outer petals are a lighter pink, the inner rows of petals shine in a richer mid-pink.
Full Bloom: Uniform mid pink, slightly paler towards the edges.
Before Fading: The petals fade to a pastel pink, their inner surfaces taking on a creamier tone.
Colour Fading Description: During opening the mid-pink gradually fades to a pastel pink, becoming slightly creamy towards the centre; overall it holds its colour well.

Fragrance and Aroma

Fragrance Strength: strong, well-scented rose
Fragrance Character: sweet, fruity
Pollinator Attraction: Double (26–39 petals) flowers have limited attraction for pollinators because the full flower form and reduced accessibility of the stamens restrict pollinator access to nectar and pollen.
Pollinator-Friendly Rating: Its very double flowers conceal the stamens, making it primarily an ornamental variety.

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red (RHS 40A)
Hip Comment: Rose hip formation is expected to be limited due to the double flowers.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Performs well in warm conditions; requires irrigation during prolonged dry periods.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended product path: Premium container
Release form: Bush-trained, with 3–5 strong framework canes
Recommended use: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: border, container, edging plant, culinary use

Comments

Positioning: Exclusive finished product
Target customer/channel: Retail / reseller
Main value proposition: Flower quality, form
RENÉE VAN WEGBERG™ – pink nostalgia rose - PhenoGeno Roses
Soft, vivid mid-pink shade with warm undertones. - nostalgia rose - strong, well-scented rose - sweet, fruity
The rose webshop. - pink - strong, well-scented rose - Renée Van Wegberg™ - nostalgia rose - (2.3-3.6ft (70-110 cm))
Inflorescence: cluster-flowered Height: 2.3-3.6ft (70-110 cm) Flower shape: rosette Winter hardiness: 6b pink - PhenoGeno Roses (Serbia; Netherlands) nostalgia rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 2.3-3.6ft (70-110 cm) Height: 2.3-3.6ft (70-110 cm) - Flower fullness: very double-flowered Renée Van Wegberg™ - Roses in the garden | pharmaROSA® Neonatal - premium gold PhenoGeno Roses

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Which product type is right for you?

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.