Bedding rose

20-187-1
20-187-2

The Fairy Tale Rose™

Castle®

POUlcas065 – L. Pernille Olesen, Mogens Nyegaard Olesen

Uniform, rich deep-pink shade with crimson tones. - bedding floribunda rose - medium strength, well scented rose - pleasantly sweet character

– XL, cup-shaped blooms in rich deep pink.
– Repeats abundantly, flowering well all season.
– Compact, bushy habit for beds and containers.
– Glossy, dense foliage with sparse thorns.
– Very good colour retention, minimal fading.
Special feature: Medium, sweet fragrance adds classic charm.
Standard finished product
The Fairy Tale Rose™
pharmaROSA® NEONATAL rooted rose cutting
29,63 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
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The Fairy Tale Rose™ Castle® – pharmaROSA® NEONATAL rooted cutting

Floribunda performance, compact structure and colour reliability make The Fairy Tale Rose™ Castle® a practical choice for professional production where predictable deep-pink bedding lines are required at volume. The bush-trained, bedding type fits seamlessly into standard container routes, with 2–3 L as the core target pot and easy integration into existing nursery networks. Own-root propagation supports long-term renewal and homogeneous beds in public and retail-facing projects, aligning well with UK schemes where consistent performance is expected in variable, wind-exposed sites across the country. The good self-cleaning behaviour, bushy upright habit and glossy foliage reduce grooming needs and support reliable bench presentation. Viewed over a typical professional horizon, Year 1 focuses on root establishment, Year 2 on structural shoot build-up and Year 3 on delivering full ornamental display for thematic rose gardens and collection-type show plantings, based on a stable, predictable own-root technology platform.


Usage options

Target area Reasoning
Mass-market 2–3 L floribunda bedding lines The compact, bushy habit and 35–50 cm height provide a clear fit with the recommended standard container route in 2–3 L pots, giving an efficient bench density and uniform line-up. Reliable, repeating deep-pink flowering with good self-cleaning allows growers to time batches for garden-centre retail and reseller programmes promising reliable garden performance, building a stable base offer for professional rose production with 1600 cultivars on own roots for nursery–wholesale
Urban and public-realm flowerbeds The variety’s low, upright structure and dense foliage suit edging and municipal bedding schemes where clean, repeat colour is required with only medium maintenance. Own-root material supports long service life and regeneration after pruning, keeping stock stands and replacement beds predictable for public-realm suppliers. Aligning production with the standard container route and 2–3 L dispatch enables contractors to deploy uniform blocks of deep-pink colour that support reliable garden performance and fit into wholesale-scale, professional propagation supply for public-projects
Container displays for thematic and show rose gardens The XL, double, cup-shaped blooms and pleasantly sweet, medium-strength fragrance make this cultivar suitable for high-impact thematic rose collections where visitors expect visible flower form and scent. Container-focused production in 2–3 L pots allows curators to reconfigure displays while maintaining identity-true, own-root stock in nursery beds. This supports thematic and show gardens that build narrative collections around reliable garden performance within a broader professional rose production with 1600 cultivars on own roots offer for collection-managers
Colour-anchored cultivar collections and rose ranges The uniform, rich deep-pink colouring with good retention and controlled softening to pale mauve-pink gives planners a stable colour chip for range-building and private-label offers. Own-root propagation ensures long-term cultivar stability in maintenance blocks, aiding accurate labelling and repeatable colour specifications across seasons. Using the standard container path and 2–3 L targets, nurseries can structure coherent, deep-pink segments that underpin reliable garden performance positioning for brand-ranges
Low-maintenance edging and border units Good self-cleaning significantly reduces dead-heading labour, an advantage for edging and border lines in both retail and contractor channels. Bush-trained, compact plants in 2–3 L pots can be sold as ready-to-place edging units, while own-root stock in nursery beds supports easy renewal of lines without graft-related variability. This aligns with professional rose production with 1600 cultivars on own roots and addresses customers who prioritise reliable garden performance for landscape-contractors
Glossy-foliage display plantings The dense canopy with glossy, yellow-green foliage provides a visually strong vegetative backdrop, keeping beds attractive between flowering peaks and supporting premium presentation in retail benches. Own-root propagation maintains consistent foliage character and reduces the risk of rootstock suckers disrupting the overall look, especially in larger display blocks or demonstration gardens. Standard container production in 2–3 L pots fits wholesalers focused on reliable garden performance within a broad, own-root driven professional rose production platform for display-gardens
Medium-fragrance feature groups near paths and seating The pleasantly sweet, medium-strength fragrance combined with XL, double blooms makes this cultivar suitable for concentrated feature groups where scent is appreciated but must not dominate. Container-grown plants can be established in 2–3 L as the primary product, then shifted into 40–50 litre final containers for focal points in show gardens or public-realm seating areas. Own-root material ensures longevity and regeneration in these high-visibility positions, supporting reliable garden performance messaging for amenity-planners
Moderate-maintenance beds in variable UK climates With moderate disease resistance and H7 hardiness down to about –21 °C, this cultivar joins the own-root platform as a dependable bedding option for sites that face cold, wind-exposed conditions and changeable summers. The medium maintenance requirement and occasional plant protection needs can be planned into nursery schedules and contractor maintenance contracts. Using the standard container route and 2–3 L line, growers can supply projects that emphasise reliable garden performance as part of wholesale-scale, professional propagation supply suited to UK-schemes

Finished-product ideas

  • Deep-pink 2–3 L bedding line – uniform, compact floribunda units with reliable repeat flowering and self-cleaning, produced via the standard container route in 2–3 L pots – retail garden centres and reseller chains
  • Urban edging collection pot – bush-trained, own-root plants positioned as robust edging stock for municipal and commercial beds, using 2–3 L containers for easy logistics – public-realm and facilities contractors
  • Thematic rose garden accent – XL, double, sweetly scented blooms in colour-consistent deep pink, grown in 2–3 L and up-potted to 40–50 litre feature containers – show gardens and curated collections
  • Glossy foliage contrast block – dense, glossy foliage and compact height exploited in massed 2–3 L units that read well even between flushes – wholesalers supplying display-led retail benches
  • Own-root deep-pink range anchor – cultivar used as a colour-stable, long-lived core item for private-label floribunda assortments, based on standard 2–3 L production – integrated nursery networks and brand owners

Technical cultivar profile
Parameter Data
Name and registration Floribunda bedding rose in the Castle Collection, registered as POUlcas065 and marketed as The Fairy Tale Rose™ Castle®; classification bush rose, floribunda exhibition class, commercial group bed rose.
Origin and breeding Bred in Denmark in 2018 by L. Pernille Olesen and Mogens Nyegaard Olesen at Poulsen Roser A/S from unnamed seedling parents; registered 2021 and introduced to the market after 2021.
Awards and recognition not provided
Growth and structural characteristics Compact, bushy, upright habit reaching approximately 35–50 cm in height with 45–65 cm spread, sparsely thorned shoots, and dense, glossy yellow-green foliage providing good ground coverage and neat bedding outlines.
Flower morphology XL-sized, double, cup-shaped blooms with 26–39 petals, mostly solitary on stems; repeats well through the season with abundant second flush, and spent flowers drop cleanly thanks to good self-cleaning behaviour.
Colour data and phenology Deep-pink blooms with crimson tones (RHS 61C), buds dark crimson-pink, opening to vibrant deep pink then softening to pale mauve-pink; colour retention very good, with no specific data on strong sunlight fading effects.
Fragrance and aroma Pleasantly sweet fragrance of medium strength, clearly noticeable without being overpowering; double blooms moderately attract pollinators but petal fullness can limit pollen access, so it is primarily ornamental in planting schemes.
Hip characteristics May form a moderate quantity of hips with ornamental value, typically 0–5 mm in diameter; detailed information on hip shape and colour has not been provided for this cultivar.
Resistance and winter hardiness Hardy to approximately –21 to –18 °C (RHS H7, Swedish Zone 3, USDA 6b); disease resistance rated moderate overall, including moderate tolerance to powdery mildew, black spot and rust under standard maintenance regimes.
Horticultural recommendations Suited to flowerbeds, edging, containers and urban green spaces; medium maintenance with occasional plant protection; recommended as bush-trained, compact plants for production via standard containers, primarily in 2–3 litre pots.

The Fairy Tale Rose™ Castle® offers compact, repeat-flowering, self-cleaning deep-pink bedding performance on long-lived own roots, supporting predictable, low-replacement stands; we invite you to discuss scheduling and capacity within your existing programmes.

Detailed product attributes

Product Identification Data

Product Name: THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose - Olesen & Olesen
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:18.03.2025
Cultivar Quality Rating: premium silver
Item Number: [883] 20-187 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Meaning of Cultivar Name: The word "Tündérmese" refers to the magical world of fairy tales.
Original Trade Name: The Fairy Tale Rose™
Current Trade Name: The Fairy Tale Rose™ Castle® POUlcas065
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: bush rose; floribunda exhibition class
Collection: Castle®

Origin and Breeding

Initial Distributor: Poulsen Roser A/S (Denmark)
Introduction Year: after 2021
Breeder: L. Pernille Olesen, Mogens Nyegaard Olesen
Breeding Company / Institution: Poulsen Roser A/S
Breeding Year: Denmark, 2018
Parentage: unknown, unnamed seedling × unnamed pollen-donor seedling

Growth and Structural Characteristics

Height: 1.1-1.6ft (35-50 cm)
Spread: 1.5-2.1ft (45-65 cm)
Growth Habit: bushy, upright
Foliage: The variety has dense foliage. Its leaves have a glossy surface and a yellow‑green shade (RHS 147A).
Prickliness: sparsely thorned
Self-Cleaning Description: The petals of spent flowers fall off cleanly by themselves.
Self-Cleaning Intensity: Self-cleaning: good.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: cup-shaped
Flower Size: XL (3,5 in -)
Inflorescence Type: solitary
Colour Code: ARS code: dp RHS code: 61C (outer), 61C (inner)
Repeat Flowering: Repeats well; its second flowering is also abundant.

Colour Data and Phenology

Colour: deep-pink
Flower Colour Description: Uniform, rich deep-pink shade with crimson tones.
Closed Bud: Dark crimson-pink surface with a slightly glossy coating.
Newly Opened Flower: Vibrant deep pink outer petals, their inner surfaces a shade lighter pink.
Full Bloom: Bright, uniformly deep pink with petals that have delicately wavy edges.
Before Fading: The colour softens to a pale mauve-pink while retaining its pink character.
Colour Fading Description: As the blooms open, the deep pink gradually softens to a paler mauve-pink; there is no data on fading under strong sunlight.

Fragrance and Aroma

Fragrance Strength: medium strength, well scented rose
Fragrance Character: pleasantly sweet character
Pollinator Attraction: Double, open flowers moderately attract bees because the double form can obscure the stamens and reduce pollen accessibility, which limits their attractiveness.
Pollinator-Friendly Rating: It attracts pollinators moderately, so it is primarily ornamental and at best partially pollinator-friendly.

Hip Characteristics

Hip Comment: A moderate quantity of rose hips may form, 0–5 mm in diameter, with ornamental value.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: No data are available on heat–drought tolerance.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: flowerbed, edging, container, urban green space

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose - Olesen & Olesen
Uniform, rich deep-pink shade with crimson tones. - bedding floribunda rose - medium strength, well scented rose - pleasantly sweet character
The rose webshop. - deep-pink - medium strength, well scented rose - The Fairy Tale Rose™ - bedding floribunda rose - (1.1-1.6ft (35-50 cm))
Inflorescence: solitary Height: 1.1-1.6ft (35-50 cm) Flower shape: cup-shaped Winter hardiness: 4b deep-pink - Poulsen Roser A/S (Denmark) bedding floribunda rose - Flower size: XL (3,5 in -) Flower size: XL (3,5 in -) - Height: 1.1-1.6ft (35-50 cm) Height: 1.1-1.6ft (35-50 cm) - Flower fullness: double-flowered The Fairy Tale Rose™ - Roses in the garden | pharmaROSA® Neonatal - premium silver L. Pernille Olesen, Mogens Nyegaard Olesen

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Which product type is right for you?

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.