Bedding rose

20-708-1
20-708-2

Wekebtidere

Bedding rose

- – Tom Carruth

The petals' base colour is a rich, velvety deep violet‑purple. - grandiflora bedding rose - very strong, garden-filling fragrant rose - spicy, lemon

– Deep violet-purple blooms with smoky overtones.
– Very strong, garden-filling spicy lemon fragrance.
– Reliable remontant flowering with abundant repeats.
– Upright, compact habit for beds and containers.
– Hardy to USDA zone 5b with moderate disease resistance.
– Special feature: Awarded “Most Fragrant Rose” twice at Rose Hills International Rose Trials.
Standard finished product
Wekebtidere
pharmaROSA® NEONATAL rooted rose cutting
30,87 £
Due to courier service regulations – and the introduction of customs clearance – delivery to Ireland is temporarily suspended.
3.5 (5594)
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WEKEBTIDERE – violet grandiflora bedding rose for professional own‑root production

Fragrance from intensely scented, very double violet‑purple blooms positions WEKebtidere as a distinctive feature cultivar for professional ranges built on own‑root stability and long‑term stand performance. Its upright, medium‑tall growth and compact structure fit the recommended 2–3 L standard container route, with bush‑trained plants delivering reliable, repeat flowering for retail and reseller programmes focused on strong garden performance. Own‑root propagation supports predictable renewal and low replacement in nursery beds serving thematic and collection‑type plantings, while the cultivar’s cold tolerance suits demanding northern UK and exposed sites with reliable winter and wind tolerance. Develop roots in Year 1, framework shoots in Year 2 and full ornamental value in Year 3 for consistent, premium‑gold quality aligned to wholesale‑scale professional production.


Usage options

Target area Reasoning
Fragrance-led retail feature lines Very strong, garden-filling scent with a spicy, lemon character creates a clear point of difference in standard 2–3 L containers, supporting reliable garden performance as a sales message. As own-root propagation material, it underpins repeated crop cycles and predictable scheduling for fragrance-focused retail assortments
Colour-contrast bedding and borders Deep violet-purple, smoky-toned blooms with very good colour retention give strong contrast in border and bedding schemes, even when flower removal is needed due to weak self-cleaning. In a standard container route this supports clear bench impact and repeat flowering, ideal for reinforcing a reliable garden performance promise in reseller programmes
Grandiflora cut and garden dual-purpose Large, very double, clustered flowers on upright stems allow dual positioning as both cut flower and garden bedding rose from the same 2–3 L production path. Own-root plants tolerate repeated cutting and crop cycling, reducing replacement needs and supporting consistent, standard finished product quality for wholesale channels
Cold-tolerant nursery and northern projects Hardiness to around -26 to -23 °C (H7, USDA 5b) and suitability for colder zones make it a dependable choice for nursery networks supplying northern and more exposed UK plantings, where winter and wind-tolerant stands are valued. Own-root longevity supports stable stock fields and reliable garden performance for public-realm suppliers
Thematic violet and scented collections The combination of intense violet colour, smoky overtones and strong fragrance suits curated thematic and collection gardens, supported by bush-trained, compact structure that adapts well to 2–3 L containers. Own-root material helps maintain cultivar identity long term, backing premium, standard finished product ranges for collection-focused nurseries
Container-focused production systems The recommended standard container, 2–3 L target pot and compact, upright habit fit high-density container yards and mechanised handling. Moderate maintenance needs and remontant flowering help smooth labour peaks, while own-root durability supports homogeneous, reliable garden performance lines for integrated growers
Reliability-focused reseller assortments Moderate, balanced disease resistance and predictable remontant flowering make WEKebtidere a robust choice where consistent batch quality is critical. Own-root plants regenerate well after pruning or stress, improving stock security and aligning with a reliable garden performance positioning for garden-centre retailers
Rose trial, show and demonstration gardens Documented recognition for fragrance at international rose trials, combined with premium-gold cultivar quality rating, supports its use in show, demo and reference plantings supplied from standard container production. This helps nurseries build authority collections and reinforce retail messaging around reliable garden performance for marketing displays

Finished-product ideas

  • 2–3 L violet fragrance highlight – Own-root, bush-trained plants in standard 2–3 L pots showcasing the very strong spicy-lemon scent and deep violet colour; positioned as a reliable garden performance highlight – retail / reseller
  • Grandiflora border and cut dual-pack – Uniform 2–3 L container stock promoted for both border and cutting use, leveraging the large very double clusters and upright habit for flexible garden and vase value – retail multiples
  • Cold-hardy violet collection line – Batch-selected plants for northern and exposed sites, focusing on hardiness and own-root longevity to support stable, long-lived displays with strong colour retention – public-realm and municipal suppliers
  • Themed violet fragrance series – Integrated own-root line within a scented or colour-themed rose series, using WEKebtidere’s premium fragrance and distinctive smoky violet tones to anchor collection plantings – specialist nurseries
  • Show-garden demonstrator stock – Uniform, premium-gold quality container plants supplied for show and demo gardens, pairing very strong fragrance with reliable remontant flowering to support in-season promotional events – marketing-led growers

Technical cultivar profile
Parameter Data
Name and registration Grandiflora bedding rose, registered as WEKebtidere, traded as Wekebtidere Bedding rose WEKebtidere, exhibition name Twilight Zone; ARS code m, garden segment cut flower and flower bed.
Origin and breeding Bred by Tom Carruth (Weeks Roses, USA) from ‘Ebb Tide’ × ‘Della Reese’; bred 2011 in the United States, introduced and registered in 2012 by Weeks Roses for international ornamental use.
Awards and recognition Recognised at Rose Hills International Rose Trials (USA) as Most Fragrant Rose in 2013 and again in 2017, underlining the cultivar’s consistent, high-level olfactory performance in competitive evaluation settings.
Growth and structural characteristics Upright, bush-trained habit reaching about 100–140 cm high and 80–120 cm spread; moderately dense, slightly glossy dark green foliage; moderately thorny shoots and weak self-cleaning, so spent blooms benefit from manual removal.
Flower morphology Very double, cup-shaped flowers with 40+ petals, typically produced in clusters; large bloom size around 2.75–3.95 inches supports both border and cutting use, with abundant repeat flowering during the second flush.
Colour data and phenology Rich, velvety deep violet-purple petals (RHS 79A, 83A) with smoky overtones; newly opened blooms are crimson-purple, fading in heat to smoky mauve, while in cooler conditions colour remains darker with very good overall retention.
Fragrance and aroma Very strong, garden-filling fragrance with a complex spicy, lemon-like character; flower form often conceals stamens, so ornamental and sensory value predominate over pollinator support, which remains generally limited in normal cropping.
Hip characteristics Occasional spherical hips form, around 11–17 mm in diameter, coloured orange-red; typically of minor ornamental significance in production settings but worth noting where seed set or seasonal display is monitored.
Resistance and winter hardiness Moderate resistance to powdery mildew, black spot and rust, with some protection advisable; hardy to about -26 to -23 °C (H7, USDA 5b, Swedish zone 4), with moderate heat tolerance if irrigation is maintained to avoid stress.
Horticultural recommendations Suited to borders, containers, cut flower and specimen use; standard container route with 2–3 L pots recommended, moderate maintenance and occasional plant protection required, with own-root material enabling durable, renewable plantings.

WEKebtidere offers very strong violet fragrance, reliable remontant flowering and robust cold hardiness on a predictable own-root base, making it a sound option for planning capacity and discussing future programme alignment.

Detailed product attributes

Product Identification Data

Product Name: WEKEBTIDERE – violet flowerbed grandiflora rose - Carruth
Product Type: pharmaROSA® NEONATAL - rooted rose cutting
Cultivar Authenticity: Verified:21.10.2025
Cultivar Quality Rating: premium gold
Item Number: [1046] 20-708 (14.02.2026) pharmarosaneonatal.co.uk

Name and Registration

Cultivar Synonym: Twilight Zone
Original Trade Name: Twilight Zone
Current Trade Name: Wekebtidere Bedding rose WEKebtidere
Rose Group: Grandiflora
Commercial Type: grandiflora bedding rose
Commercial Group: Bed rose
Exhibition Category: cut flowers; flower bed
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Weeks Roses (USA)
Breeder: Tom Carruth
Breeding Company / Institution: Weeks Roses (USA)
Breeding Year: United States, 2011
Parentage: ‘Ebb Tide’ × ‘Della Reese’

Awards and Honours

Competition and Show Awards: Most Fragrant Rose – Rose Hills International Rose Trials (USA) (2013, 2017)

Growth and Structural Characteristics

Height: 3.3-4.6ft (100-140 cm)
Spread: 2.6-3.9ft (80-120 cm)
Growth Habit: upright
Foliage: The variety's foliage is moderately dense. The leaves have a slightly glossy surface and a dark green hue.
Prickliness: moderately thorny
Self-Cleaning Description: Spent flowers generally remain on the plant and require manual removal.
Self-Cleaning Intensity: self-cleaning: weak

Flower Morphology

Flower Fullness: very double-flowered
Flower Size: L (2,75-3,95 in)
Inflorescence Type: clustered
Colour Code: ARS code: m RHS code: 79A, 83A
Repeat Flowering: Remontant; the second flowering is also abundant.

Colour Data and Phenology

Colour: violet
Flower Colour Description: The petals' base colour is a rich, velvety deep violet‑purple.
Closed Bud: Dark violet‑purple surface with a slight smoky hue.
Newly Opened Flower: The inner petals are a rich, velvety crimson‑purple.
Full Bloom: The colour is even, deep violet-purple, with a delicate grey-smoky veil.
Before Fading: The purple tone fades, taking on a smoky mauve shade.
Colour Fading Description: In strong sunlight and heat the deep violet tone lightens to a more pinkish shade; in cool conditions it remains darker.

Fragrance and Aroma

Fragrance Strength: very strong, garden-filling fragrant rose
Fragrance Character: spicy, lemon
Pollinator Attraction: The variety's very double flower form and reduced stamen accessibility mean it does not attract pollinators.
Pollinator-Friendly Rating: Its very double (densely double) blooms mostly conceal the stamens, so its pollinator-friendliness is limited, but the occasional semi-double flowers with visible stamens can provide moderate attraction for bees.

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: Occasionally forming, 11–17 mm in diameter, spherical, orange-red rose hip.

Resistance and Hardiness

Hardiness (°C): -26–-23 °C
Heat and Drought Tolerance Description: It tolerates heat well but requires irrigation during prolonged drought; in hot weather the blooms fade more quickly.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended product path: Standard container
Release form: Bush-trained, compact plant
Recommended use: Maintenance requirement moderate; occasionally requires plant protection.
Primary Uses: border, container, cut flower, specimen

Comments

Positioning: Standard finished product
Target customer/channel: Retail / reseller
Main value proposition: Reliable garden performance
WEKEBTIDERE – violet flowerbed grandiflora rose - Carruth
The petals' base colour is a rich, velvety deep violet‑purple. - grandiflora bedding rose - very strong, garden-filling fragrant rose - spicy, lemon
The rose webshop. - violet - very strong, garden-filling fragrant rose - Wekebtidere - grandiflora bedding rose - (3.3-4.6ft (100-140 cm))
Inflorescence: clustered Height: 3.3-4.6ft (100-140 cm) Flower shape: cup Winter hardiness: 8a violet - Weeks Roses (USA) grandiflora bedding rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 3.3-4.6ft (100-140 cm) Height: 3.3-4.6ft (100-140 cm) - Flower fullness: very double-flowered Wekebtidere - Roses in the garden | pharmaROSA® Neonatal - premium gold Tom Carruth

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


PharmaRosa® NEONATAL is the cost‑effective starting point for rose product production.

As a uniform, own‑rooted propagation material, it provides a stable basis for further growing-on and can be integrated flexibly into different finished product production technologies.
Rooted in trays (rooted), 3–6‑month‑old, own‑rooted rose cutting.
Uniform developmental stage, with a root system that has thoroughly penetrated the plug.
For professional growing‑on.
Tray packaging: 10 pcs/tray.
Quality and varietal identity: production supported by a dedicated identification and traceability logic.
Can be transplanted during frost‑free periods, designed for finished product production.

PharmaRosa® NEONATAL provides a controlled, uniform starting stock for planned growing‑on that can be integrated into your own technology – especially where scheduling and varietal identity are paramount.


PharmaRosa® NEONATAL own-rooted rose propagation material in a plug, with a root system penetrating the plug (semi-finished product / semi-finished rose). PharmaRosa® NEONATAL rose propagation material size: 3–6‑month‑old, own-rooted cutting with a uniform developmental stage. PharmaRosa® NEONATAL rose propagation material root system: plug densely penetrated by well-developed white roots (root system detail). PharmaRosa® NEONATAL tray stock: own-rooted rose propagation material in trays, uniform developmental stage (10 pcs/tray).

Captions (from left to right): Semi-finished product (NEONATAL own-rooted rose propagation material in a plug with a fully developed root system) • Size demonstration (3–6‑month‑old, uniform cutting) • Root system detail (plug penetrated by the root system) • Tray stock (10 pcs/tray, uniform developmental stage)

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.